All publications by tag «Niko Partners»
Study: Young Japanese prefer to play on consoles and smartphones
There are 5 million gamers between the ages of 6 and 18 living in Japan, according to Niko Partners. According to the latest report of the analytical company, they are more interested in foreign titles than adult gamers and rarely use a PC for games.
Forecast: in 2023, China will issue twice as many licenses for publishing games as last year
In April 2022, the Chinese regulator resumed issuing permits for the publication of games in the country after a pause that lasted eight months. Nevertheless, licenses were not issued very willingly all year. In 2023, the situation will improve, Niko Partners predicts.
The total revenue of the gaming markets of Saudi Arabia, the UAE and Egypt will reach $2.8 billion by 2026
Analysts from Niko Partners predict rapid growth in the gaming market of the MENA-3 region (Saudi Arabia, UAE and Egypt). It is estimated that in five years its revenue will increase by 56% at once.
The revenue of the Chinese video game market may fall by the end of 2022. For the first time in 20 years
According to the forecast of Niko Partners, the revenue of the Chinese video game market by the end of 2022 will amount to $45.4 billion. This is 2.5% less than a year earlier. For almost a quarter of a century, there has been no drop in indicators.
By 2026, Chinese children will be actively playing video games again, despite age restrictions
Last fall, Chinese authorities banned young gamers from spending more than three hours a week on video games. Niko Partners found out that after that, many children basically stopped playing. Nevertheless, analysts predict that in four years the number of underage gamers will grow again.
Niko Partners: in 2021, Asia accounted for 57% of the revenue of the global esports market
Asia remains the largest esports market. According to the analytical company Niko Partners, last year the turnover of the global esports market reached $1.1 billion — Asian countries were responsible for $634.3 million of this amount.
Niko Partners: in China, 80% of sales of consoles and games for them fall on the “gray” market
Китайский консольный рынок остается нишевым. Компания Niko Partners подсчитала, что к в 2026 году он заработает $2,53 млрд с учетом как легальных, так и «серых» продаж. Это всего 4% от суммарного дохода игрового рынка Китая.
The Chinese mobile and PC games market will reach $55.22 billion by 2026
The increasing control by the authorities will not prevent the growth of the Chinese gaming market, at least the mobile and PC segments. Analysts at Niko Partners shared a forecast according to which the total turnover of these segments will increase by 22% in five years.
Niko Partners: by 2025, the revenue of the Asian mobile and PC games market will reach $41.8 billion. This is excluding China
Niko Partners has shared its forecast for the Asian* mobile and PC games market for 2025. According to analysts, by this time its turnover will grow to $41.8 billion. Almost all of the revenue will be brought by only two countries — Japan and South Korea.
Niko Partners lowered its forecast for the revenue of the Chinese gaming market for 2021 — from $47.52 billion to $46.98 billion
For the first time in 20 years, Niko Partners analysts have revised the forecast for the Chinese gaming market downwards. According to the updated data, by the end of 2021, the turnover of the console, mobile and PC segments in China will amount to $46.98 billion – $540 million less than originally expected.
How the actions of the Chinese authorities can affect the gaming market and close loopholes for developers
Analyst Daniel Ahmad told how the recent actions of the Chinese authorities may affect the local gaming industry. Due to the increased control over the industry, it will be much more difficult for developers to circumvent the current restrictions. And the state intends to close the last loopholes for them.Honor of Kings
The turnover of the Indian gaming market may soon reach $1 billion
Now India is one of the fastest growing gaming markets not only in Southeast Asia, but also around the world. According to the analytical company Niko Partners, its turnover may soon reach $ 1 billion.According to analysts, the growth of the Indian video game market was influenced by the following factors:
Niko Partners: Asia accounts for over 50% of the revenue of the global esports market
The lack of large offline tournaments has not prevented the growth of esports. According to analysts from Niko Partners, last year the turnover of this market amounted to almost $ 1 billion. At the same time, more than half of all revenue came from Asian countries.Key data from the report
Niko Partners: the console video game market in China will remain niche, but there will be more games
Analytical company Niko Partners in a recent study examined how the Chinese console market is changing. There are still few games made by foreign developers on it, but the number of local titles is growing. But this is not yet enough for the sector to fully compete (financially) with mobile and PC.