We continue to post videos from the White Nights Helsinki 2016 conference. Next up is a report by StoreMaven CEO Gad Maor on how to make your game’s page in the App Store and Google Play better.

Limitless studio, led by a former Pixar employee, will launch a VR platform. The project is called Limitless Creative VR Environment and will help developers create virtual characters and locations.

McDonald’s will have virtual reality glasses for $4, Industrial Toys studio announces a sequel to Midnight Star, and Meta startup sells an augmented reality headset for developers three times cheaper than Microsoft.

Apple has high hopes for the latest Supercell game. The Apple company has prepared a special feature for Clash Royale.

Tapjoy has classified users of shareware games by how much they spend in the game. And also by behavior. The company systematized the data obtained using infographics.

Today, the game Lost Socks: Naughty Brothers was released in the App Store. We explain why the game needs to be downloaded.

We continue to post videos from the White Nights Helsinki 2016 conference. Next up is an interview session with the head of the gaming business development department, Shai Magzimof.

Kopla Games studio from Finland closed the seed round of investments, during which it was possible to attract € 700 thousand.

We continue to post videos from the White Nights Helsinki 2016 conference. Next up is an interview session with Supercell community manager Marika Appel.

Zynga founder Mark Pincus is leaving the post of CEO of the company for the second time. Pincus will be replaced by Frank Gibeau, a member of the Board of Directors.

After two months of soft launch, Supercell has released its new Clash Royale game worldwide on iOS and Android.

A few days ago, a studio with the nautical name Ahoiii Entertainment released an educational children’s game Fiete Math. We talk about the project.

The release date of Dictator 2 has been announced, Sefert shares how advertising works in various messengers, and the Chinese are buying advertisers from NativeX.

The most common mobile gaming genres in China are RPG and action. This is reported by the local company Ksyun, a subsidiary of Kingsoft Corporation.

We continue to post videos from the White Nights Helsinki 2016 conference. Next up is a report by Unity evangelist Oscar Clark. In his presentation, he talked about what game designers can learn by working with data.

With the increase in the number of ads on the Instagram social network, user engagement rates have fallen. The analytical company Locowise came to such conclusions based on the results of its own research.

We continue to post videos from the White Nights Helsinki 2016 conference. Next up is a report by Evgeny Marchenkov, Vice President of Sales and Marketing at DataLead. In his presentation, he spoke about the existing models of interaction between developers and advertising companies.

Microsoft has started accepting orders for the HoloLens Developer Edition. A set of augmented reality glasses for developers will go on sale on March 30.

Stockholm studio Midjiwan has released a mobile reading of Civilization – Super Tribes.