Epic Games has officially announced the opening of the Berlin office. It will be headed by Paw Larsen and Sergey Galenkin. The first will be responsible for Western Europe, the second for Eastern Europe.  We talked with Sergey Galenkin about what exactly the office will do.

Russian Facebook user posted this question: “Where can I find useful information on Gamedev in Russian?”. And got a lot of useful links. We could not pass by such a selection and share the most interesting resources.

10-second advertising works better for young people, Pocket Gamer has prepared a selection of 100 games of the decade, Glu Mobile has added dresses from “Snow White and the Huntsman 2” to Kim Kardashian: Hollywood.

About the history of the development of the Fishdom: Deep Dive project, its design and metrics, – App2Top.ru Anton Andreev, project manager of Playrix, told us.

A fighting game about great scientists has been released, a mobile game based on the Battlefleet board game is being prepared for release, and eMarketer shares promising figures on the Indian mobile advertising market.

In the first quarter of 2016, Gameloft Advertising Solutions, the proprietary advertising network of the French gaming company Gameloft, concluded deals and implemented campaigns worth €2.7 million.

The company All Correct Games told App2Top.ru about his experience in localization of children’s games and applications. Including about the experience of working on such titles as Smurfs Epic Run and Rayman Adventures.

How many gamers there are in Russia, about the impact of the session length on ARPU, the deconstruction of the box office hit Contest of Champions, — this and much more in our traditional digest.

The authors of Kim Kardashian: Hollywood fired some of the employees. This is reported by the VentureBeat resource with reference to its own sources.

The Russian Federation is the leader of the esports market among European countries both in terms of money and the number of participants.

Lionhead may still release Fable Legends, Pokemon Go is about to appear on the Western market, and GungHo suddenly turned out to be the owner of the rights to the turn-based mobile strategy Super Senso, which Nexon previously owned.

From a moral point of view, cloning games is a dubious event. In some countries, plagiarists are also prosecuted by law. Nevertheless, developers around the world still continue to stamp copies of successful projects. The Chartboost resource tried to figure out what the pros and cons of cloning games are.

Rewarded videos are the most favorite advertising option among freeplay players. DeltaDNA experts told how to work most effectively with this format.

For the current year, virtual reality helmets will bring a total of $895 million in revenue to their creators. In terms of sales, mobile headsets will surpass devices for PCs and consoles. The figures were announced by the analytical firm Strategy Analytics.

Vinayak Sathyamoorthy, Senior Product Manager at Zynga, analyzed in detail the reasons why Kabam’s Contest of Champions game has gained popularity. We share the translation.

Mobile company BlueStacks has launched BlueStacks TV. Through the Android emulator, users will be able to watch mobile streams from a PC or stream themselves.

In the freeplay, the retention rates of the game, ARPU and the conversion rate partly depend on the length of the first session, experts of the mobile marketing company DeltaDNA believe.

Two-thirds of users will prefer to “pay” for the game by watching video clips. And the most unloved format is IAP. Unity came to such conclusions based on the results of its own research.

Today’s issue: in the lead in views with Twitch — League of Legends and Starcraft 2, Disney has released a clone of Crossy Road (when will it end?), and the young stream service Plays.tv reached a MAU of 10 million.