Marketing agency Zenna Apps has published an infographic on the mobile gaming market in Russia. Among other interesting figures there is a forecast for 2016. By the end of the year, the mobile segment of the gaming market will reach a volume of $707 million.

Why novice gaming companies should not engage in aggressive B2B PR, and it is desirable for market experts to do this, – App2Top.ru Sergey Babaev, Director of Business Development at Nekki and mentor of the Games Market section at Zuckerberg Will Call, told the audience.

Two of the world’s largest companies specializing in the development of mobile strategy games are preparing for trial. We drank too well at a Casual Connect party and had a fight over a girl.

CPI on Android OS fell in July. This is reported by the American analytical company Fiksu.

For service providers (advertising, billing and analytical networks), a ticket to Moscow Nights 2015 will cost twice as much as for game developers.

On average, players spend money in 1.6 games. Such data is provided by the analytical firm NPD Group in a study for Gamesindustry.biz .

The total installations of the game “Planet of Gems” amounted to 8 million within the Commonwealth of Independent States, – said App2Top.ru the developer of the project is the St. Petersburg company Nevosoft.

MobilityWare debuted on iOS seven years ago with the game Solitare. The studio created the same game for the Apple Watch. Yabloko did not accept it for publication. The project had to be redone, and as a result of the work, these tips appeared from the game designers of the studio.

What difficulties are faced by the teams of the Celestial Empire coming to the Russian market – within the framework of the “Who’s Who” cycle of the editorial office App2Top.ru told the Chinese company 9-kylins.

The last week of August is coming up. We hope that everyone has already managed to go on vacation and have a good rest. If not, hurry up and run, there will be no time for this in September. In the meantime, we are presenting the penultimate digest of the central materials of last week this summer.

The prolonged fashion for retro in the wake of imitations and the desire of many teams to save on art, still sometimes leads to amazing projects that would never have come out if the market had not been ready to accept numerous strange, often unreasonably popular products that exploit the love of older players for their first games.

Game Agar.io from the publisher Miniclip in July, it overtook all other games on iOS in terms of downloads. Mobile analytics company App Annie writes about this in its blog.

The developers of Crossy Road claim that their new game is not like the project that brought them fame.

The Chinese company Tencent announced the impending closure of its Tower of Saviors project. The game will disappear from stores in October. The reason was the players’ dissatisfaction with the rigid monetization model, according to China’s Mobile Game Market.

The authors of League of Legends made their debut on the mobile games market. The developer company has released a minimalistic pixel project Blitzcrank’s Poro Roundup.

The company N3TWORK, the founder of the video social network, bought the Swedish mobile games studio Nio Games. The team leader is Paul Wilkinson. Prior to founding the game studio, he worked as the director of the mobile development department of the Stockholm branch of King.

Within the framework of the GetIT game developers conference held in Ukraine the other day! The speaker Kirill Fialka from the Kharkiv Heart beat Games team spoke about the development of the visual style of the game project. Especially for App2Top.ru the studio has prepared a printed version of the report.

Electronic Arts reported that video advertising in the company’s games exceeds the effectiveness of TV commercials by 2.5 times. With this statement, EA representatives commented on the deal with the marketing firm IMS Internet Media Services.

A new website has appeared online designed to help independent game developers with self-publishing.