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Marketing July 14, 2017

Performance indicators of games: downloads

What kind of downloads apps have, how to increase their number, what traffic parameters to look at after buying it, – says Vera Karpova, analyst at devtodev.
Conferences July 14, 2017

White Nights St. Petersburg 2017: Playrix on how not to buy traffic more expensive than necessary

Report by Anna Krizhanovskaya from Playrix. She told why traffic is needed by any studio without exception and how to buy it correctly.
Games July 13, 2017

Rocket League’s regular audience has grown 20 times in 2 years

The number of active users of Rocket League arcade auto football has grown from 2 to 39 thousand players per hour in two years, according to the rating service GitHyp.
Industry July 13, 2017

Fidget Spinner is the most downloaded mobile game of June

Last June, the Chinese Fidget Spinner from Doodle Mobile became the most downloaded game by total downloads from the App Store and Google Play.
Industry July 13, 2017

Google will lift the ban on games with money bets (?)

According to unconfirmed information, Google intends to lift the ban on the presentation of gambling games with real money bets in the Android store.
Money July 13, 2017

The development of a mobile game in Japan costs from $3.5 million

Japanese mobile developers spend from $3.5 to $9 million to create one game. These costs do not include marketing and other items of expenditure.
Marketing July 13, 2017

Creating the economy of a freeplay game: where to start?

Where to start when you undertake the creation of the game economy of a free-play game, – Konstantin Sakhnov, director of the game department of Rocket Jump studio, told on our pages.
Money July 13, 2017

Gumi has invested $4.5 million in Brian Fargo’s VR project

The Japanese gaming corporation gumi has invested $ 4.5 million in the company inXile Entertainment of game designer Brian Fargo and his new VR project.
Conferences July 13, 2017

White Nights St. Petersburg 2017: Appodeal on the main trends of mobile monetization

A report by Natalia Portier from Appodeal. She spoke about the main trends of mobile monetization. How much money can advertising in the game bring? How do formats and gameplay relate? What is the difference between different advertising networks and how to properly evaluate their effectiveness?
Industry July 12, 2017

The Corona engine has launched a publishing program for mobile games

The Corona game engine has started accepting applications from game developers to participate in the publishing program. Its participants will be helped with cross-promotion and purchase of users.
Industry July 12, 2017

The Jump indie game subscription service will launch this summer

The new Jump gaming service should start working during this summer. For a monthly fee of $10, Jump users will have access to an updated library of indie games.
Games July 12, 2017

SuperData: 3 million PC copies of Destiny 2 will be sold in 3 months

The monitoring company SuperData predicted the sale of 3 million copies of the Destiny 2 MMO shooter by Bungie studio on PC in the first 3 months after the release of the game.
Marketing July 12, 2017

Facebook Messenger ads have become available worldwide

Facebook has enabled advertisers around the world to place ads in the Messenger app.
Money July 12, 2017

Japanese Pokémon GO players spend three times as much as American ones

Japanese gamers took the first place in the world in spending in Pokémon GO. The average player’s expenses in the Pokemon homeland for the year are $26 — 3 times higher than in the USA.
Industry July 12, 2017

Supercell has started to promote merchandising in its games

The Finnish forge of Supercell hits has notified users about the start of deliveries of Clash of Clans merchandise around the world.
Industry July 12, 2017

“We have allocated $2 million to finance the development of third-party projects”: Pride Games Studio

A new mobile publisher has appeared on the Russian market – Pride Games Studio, whose total downloads for the year since its foundation have reached 17 million. How much the company is ready to invest in the development of third-party projects and on what terms it works with teams, we talked with its founder Sergey Ivanenko.
Development July 12, 2017

The first version of Unity 2017 was released

Unity Technologies has released the final version of the game engine — Unity 2017.1, which opens the next version system after Unity 5.
Conferences July 12, 2017

White Nights St. Petersburg 2017: Playrix about the stages of work on match-3

A report by Alexander Shilyaev from Playrix. He spoke about the experience of creating match-3 games. How to choose an idea for an element, prepare an image and bring the element to the players. What to pay attention to when designing levels, setting complexity and conducting A/B tests.
Industry July 11, 2017

How much do mobile strategies earn in the USA?

What is a good-earning strategy in the USA? How many subgenres of strategies are there? What is the number of downloads per month for Clash Royale? We answer all the questions in the new material about the American mobile games market.
Games July 11, 2017

Switch-exclusive from two developers sold more than 100 thousand copies

Created by a team of two people from Skipmore Studio, Kamiko arcade action game for the Nintendo Switch console has sold more than 110 thousand copies worldwide.
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