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Why It’s Time to Change Game Prices, But Not How AAA Publishers Are Doing It

After the presentation of the Nintendo Switch 2, the debate about rising game prices flared up again. Many latched onto the $80 price tag of Mario Kart World, forgetting to take a broader look at the situation. Major publishers are increasingly resorting to manipulations, disregarding the changing realities of the market. Possible solutions to the problem are explored in our material.
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Why Sensor Tower Acquired VG Insights and How Aggressive Consolidation Might Harm the Gaming Analytics Market

Last week, Sensor Tower announced the acquisition of the Video Game Insights platform to enhance its product with data on console and PC games. This raises the question: what are the consequences of consolidation in the gaming analytics sector? Today, we will take a close look at the objectives of Sensor Tower’s M&A strategy and the potential risks to the market.