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Organic Traffic on Steam: General Situation, Channels, Unobvious Sources

Every day, more than 40 million people log into Steam. However, this doesn’t mean that this traffic is sufficient for everyone. Several tens of thousands of products compete for the attention of users, and this number continues to grow. Up to 2,000 new titles are added to the platform each month. In the context of this intense competition, we discussed with market experts how to generate organic reach. Our conversation was with Danila Kamenev, Head…
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“The biggest challenge is not closing the deal, but finding it”: The state of the gaming investment market in 2025

In the past couple of years, the investment landscape in the gaming industry has changed significantly. We have gathered up-to-date information as of the end of 2025 on the nuances of fundraising at different stages, current multipliers, deal closing times, and “red flags” during due diligence. Experts from funds such as The Games Fund and GEM Capital assisted us in this.