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Marketing

devtodev will have analytics on games and applications from the AppGallery store

AppGallery and the devtodev analytical platform have entered into a partnership. As a result of integration, full analytics on products published in the Huawei app store will be available to users of the services.According to Dmitry Kravtsov, CEO of devtodev, cooperation with AppGallery will allow you to get key data about the platform and help customers of the service to study the behavior of users of this store.
Industry

Treasurers of six states urged not to allow the re-election of the board of directors of Activision Blizzard

The treasuries of six American states expressed concern about the situation around Activision Blizzard. Since they own part of the company’s shares, they demand to arrange a meeting with the publisher’s board. The main goal of the negotiations is to prevent the re—election of Bobby Kotick and other members of the board of directors.For the first time, the treasurers of California, Massachusetts, Illinois, Oregon, Nevada and Delaware asked for a meeting with the board of…
Games

Sales of Farming Simulator 22 exceeded 1.5 million copies in the first week. This is a record for the entire series

In just a week since the release of Farming Simulator 22, it has surpassed the mark of 1.5 million copies sold. Previously, no game in the series has shown such results at the start. At the same time, the new part of Farming Simulator is the first title that Giants Software studio publishes independently.The company attributes the success of Farming Simulator 22 both to the presence of a dedicated fan base and to the support…
Platforms

CD Projekt will restructure GOG amid losses. Part of the team will develop games

Against the background of GOG’s losses, CD Projekt shared its plans for the store’s future. The main task is to restructure in order to increase its financial stability. Some of the employees will be transferred to the game development team. GOG itself will no longer be financially dependent on other CD Projekt divisions and will continue to develop the concept of selling titles without DRM protection.CD Projekt told about this during a conversation with investors…
Analytics

Views of Cyberpunk 2077 videos on YouTube increased by 540% in a week

Against the background of large discounts, the attitude of users to Cyberpunk 2077 has noticeably improved. The game has returned to the top of sales, and its views on YouTube have jumped by 540% over the past week. However, CD Projekt in its report for the third quarter still does not disclose the exact sales of the title.Analyst Mat Piscatella from NPD Group drew attention to the growing interest in Cyberpunk 2077.