The analytical company Newzoo has published an analysis of the mobile market of Saudi Arabia. It contains the gaming demographics of the country, the payment habits of local gamers and the most popular genres.

The lack of large offline tournaments has not prevented the growth of esports. According to analysts from Niko Partners, last year the turnover of this market amounted to almost $ 1 billion. At the same time, more than half of all revenue came from Asian countries.Key data from the report

Mobile card battlers are on the rise right now. According to Sensor Tower, they became the fastest growing category in the strategy genre in the second quarter. And the highest-grossing title of the first half of the year turned out to be Yu-Gi-Oh! Duel Links.The main thing from the report

Mobile action games were the fastest-growing genre at the box office in the United States, according to analysts at Sensor Tower. In the first half of 2021, their total revenue jumped by half. More than a third of the amount was generated by Genshin Impact.

Analysts from Sensor Tower told which games were downloaded the most in the second quarter (ended June 30). In Europe and the USA, hyper-casual titles are leading — only some games managed to overtake them in terms of downloads. But in Asian stores, the situation is slightly different from global trends.Hair Challenge

Apple’s new policy and the release of iOS 14.5 have already had a big impact on the mobile market. They affected not only advertising, but also affected game design and monetization. Joel Julkunen, Vice President of game analytics at GameRefinery, spoke about these trends.State of Survival

In June 2021, Americans spent almost $5 billion on video games, hardware and accessories, NPD Group analysts found out. One of the most popular purchases was the Xbox Series X|S console line — it surpassed other consoles in earnings for the first time.

App Annie analysts told about the most popular and popular mobile games in Russia in the second quarter (April-June). Brawl Stars, released three years ago, became the leader at the box office, and the new Fidget Toys 3D was the best in downloads.

Analysts from GameRefinery told about the main trends of casual games this year. Developers are looking for new ways to engage users and actively add elements from other genres to projects. Among them are meta-gameplay, social functions and seasonal passes.Meta elements

Analysts continue to talk about a decrease in the effectiveness of advertising on iOS, which is associated with the new IDFA policy. According to the Consumer Acquisition marketing agency, some developers on the Apple platform have already noticed a 15-20% decrease in revenue after the release of iOS 14.5.The main thing from the report

In Africa, as in most other regions, the pandemic and lockdowns provoked an explosive growth of mobile gaming. Compared to the first quarter of last year, local users have become more active in downloading games and making more in-app purchases. This is reported by AppsFlyer in a joint report with Google.Note: The study covers the period from the first quarter of 2020 to the first quarter of 2021 (ended March 31).

The total revenue of the gaming industry in the world increased by 10% last year. The audit company PricewaterhouseCoopers expects that this area will continue to grow steadily. According to analysts’ forecasts, by 2025 the volume of the global video game market will approach the $200 billion mark.The main thing from the study

Dmitry Ilyinov, Senior Customer Relations Manager at App Annie, spoke at the WN St. Petersburg’21 conference today. He told what is happening now in the global and Russian mobile gaming markets, and also presented an updated classification of mobile games.

The analytical company Newzoo shared an analysis of the Latin American mobile market. In a recent study, she talked about the gaming demographics in the region, how much local gamers are willing to spend on games and what genres they prefer.

Analytical company Niko Partners in a recent study examined how the Chinese console market is changing. There are still few games made by foreign developers on it, but the number of local titles is growing. But this is not yet enough for the sector to fully compete (financially) with mobile and PC.

By the end of June App2Top.ru Together with AppMagic, I have prepared a report on the most popular and earning mobile games in the world.

The video game industry has set a new record for deals. Investment banking company Drake Star Partners estimated that by July 2021, the amount spent on investments and M&A transactions turned out to be almost twice as much as in the whole of 2020.

The analytical company Newzoo told what will happen to the video game industry in 2021. Despite the fact that the revenue will be less than last year, the market will continue to grow. The number of gamers will jump by 150 million people.

After the release of iOS 14.5 and the introduction of new rules regarding IDFA, the mobile advertising market began to change rapidly. According to the latest data, the projected LTV of Android applications has increased 2.5 times since April. Against this background, the level of advertising spending on iOS continues to fall.Analyst John Kutsier (John Koetsier) in a column for Forbes spoke about changes in the mobile advertising market.