App Annie has prepared a small report on the state of the hyper casual games market following the results of the first quarter. The fastest growing category was simulators, the number of downloads of which increased by almost 200% in annual terms.Key data for the first quarter
The popularity of hyper-casual games in general continues to grow.
- In annual terms, the number of downloads increased by 20%.The leader in downloads among hyper-casual games in the first quarter was the runner Join Clash 3D from Supersonic.
- The top 5 also included DOP 2: Delete One Part, Phone Case DIY, Water Sort Puzzle and Stacy Dash.Five titles in the category “Runners/Races” got into the top 10 by downloads among hyper-casual games at once.
- In the first quarter of last year, there were only two projects of this genre in the top ten, and in annual terms, the number of downloads of the category increased by 40%.The greatest growth was shown by games in the category of “Simulators”, which use simple hyper-casual mechanics to reproduce actions from real life.
- Compared to the first quarter of last year, their downloads increased by 195% — this is 10 times more than the average for the hyper-casual games market.A striking representative of this category is Phonoe Case DIY, in which players create phone cases.
- The developers from Crazy Labs came up with the game after they saw the growing popularity on social networks of videos about hand-made cases.