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Analytics August 25, 2021

Revenue of $253.4 million and 1.7 billion downloads: App Annie on the Latin American mobile gaming market

Analytical companies App Annie and AppsFlyer have prepared a voluminous study of the Latin American mobile market based on the results of the first quarter of 2021. In the report: data on player spending, downloads and marketing indicators. We have chosen the most important thing.

Analytics August 20, 2021

Sensor Tower: the main advertising networks and advertisers in the mobile games market

Analysts from Sensor Tower have published a large study of the US mobile advertising market. The report lists the key sites and advertisers focused on the gaming market. We have prepared a squeeze in Russian.Call of Duty: Mobile

Analytics August 16, 2021

NPD: in July, the American gaming market earned $4.6 billion

In July, Americans spent $4.6 billion on video games, hardware and accessories, according to analysts from the NPD Group. Iron sales grew the most in annual terms. This was largely due to the high demand for the PlayStation 5.The Legend of Zelda: Skyward Sword HD

Analytics August 11, 2021

App Annie has published an exhaustive review of the mobile games market for the first half of 2021. A sea of data and graphs

A new day, a new report. This time from App Annie, which has prepared a giant document about the mobile games market. It covers the first half of 2021. We have prepared a squeeze in Russian.

Analytics August 10, 2021

Solitaire and mahjong make great money. In the States alone, they raised $310 million in a year

The solitaire/mahjong subcategory is rarely mentioned. The casual direction dedicated to collecting cards/knuckles seems to be underestimated. At the same time, it performs well in commercial terms, as the Sensor Tower analytical company clearly shows in the latest study.

Analytics August 6, 2021

Participation in the Steam demo festivals increases additions to vishlists by 421%

Last summer, the “Games to Be” demo festival was held on Steam for the first time. Since then, Valve has held three more such events. In its blog, the company told how they affected the number of vishlist and game sales.

Analytics August 2, 2021

AppMagic: the most downloaded and highest-grossing mobile games of July 2021

By the end of July App2Top.ru Together with AppMagic, I have prepared a report on the most popular and earning mobile games in the world.

Analytics July 29, 2021

GameRefinery: Tencent accounts for 40% of the revenue of the Chinese gaming market, and Roblox is the leader in the USA

The analytical company GameRefinery summed up the results of the second quarter and told about the main mobile genres and publishers in the USA, Japan and China. For example, American gamers like to play puzzles and give a lot of money to Roblox — it accounts for over 5% of the country’s gaming revenue.

Analytics July 28, 2021

Sensor Tower: Gamers spent over $100 million on mobile games from Riot Games

Last year, Riot Games began actively releasing full—fledged mobile games – previously it had only mini-applications on its account. The analytical company Sensor Tower found out that to date, mobile has brought developers $ 108.4 million *.

Analytics July 26, 2021

Newzoo: The mobile games market in Saudi Arabia will earn $520 million by the end of 2021. Less than a year ago

The analytical company Newzoo has published an analysis of the mobile market of Saudi Arabia. It contains the gaming demographics of the country, the payment habits of local gamers and the most popular genres.

Analytics July 23, 2021

Niko Partners: Asia accounts for over 50% of the revenue of the global esports market

The lack of large offline tournaments has not prevented the growth of esports. According to analysts from Niko Partners, last year the turnover of this market amounted to almost $ 1 billion. At the same time, more than half of all revenue came from Asian countries.Key data from the report

Analytics July 22, 2021

Yu-Gi-Oh! Duel Links earned $110 million in six months — almost three times more than Hearthstone

Mobile card battlers are on the rise right now. According to Sensor Tower, they became the fastest growing category in the strategy genre in the second quarter. And the highest-grossing title of the first half of the year turned out to be Yu-Gi-Oh! Duel Links.The main thing from the report

Analytics July 21, 2021

Sensor Tower: revenue of mobile action games doubled in the first half of 2021

Mobile action games were the fastest-growing genre at the box office in the United States, according to analysts at Sensor Tower. In the first half of 2021, their total revenue jumped by half. More than a third of the amount was generated by Genshin Impact.

Analytics July 19, 2021

Sensor Tower: the most downloaded mobile games in the world for the second quarter

Analysts from Sensor Tower told which games were downloaded the most in the second quarter (ended June 30). In Europe and the USA, hyper-casual titles are leading — only some games managed to overtake them in terms of downloads. But in Asian stores, the situation is slightly different from global trends.Hair Challenge

Analytics July 19, 2021

How is the game design and monetization of mobile games changing after the release of iOS 14.5

Apple’s new policy and the release of iOS 14.5 have already had a big impact on the mobile market. They affected not only advertising, but also affected game design and monetization. Joel Julkunen, Vice President of game analytics at GameRefinery, spoke about these trends.State of Survival

Analytics July 16, 2021

NPD: in June, the American gaming market earned $4.93 billion

In June 2021, Americans spent almost $5 billion on video games, hardware and accessories, NPD Group analysts found out. One of the most popular purchases was the Xbox Series X|S console line — it surpassed other consoles in earnings for the first time.

Analytics July 15, 2021

Brawl Stars is the most profitable mobile game in Russia for the second quarter of 2021

App Annie analysts told about the most popular and popular mobile games in Russia in the second quarter (April-June). Brawl Stars, released three years ago, became the leader at the box office, and the new Fidget Toys 3D was the best in downloads.

Analytics July 15, 2021

The main trends of casual games in 2021 from GameRefinery

Analysts from GameRefinery told about the main trends of casual games this year. Developers are looking for new ways to engage users and actively add elements from other genres to projects. Among them are meta-gameplay, social functions and seasonal passes.Meta elements

Analytics July 14, 2021

Consumer Acquisition: revenue of iOS developers decreased by 15-20% after the release of iOS 14.5

Analysts continue to talk about a decrease in the effectiveness of advertising on iOS, which is associated with the new IDFA policy. According to the Consumer Acquisition marketing agency, some developers on the Apple platform have already noticed a 15-20% decrease in revenue after the release of iOS 14.5.The main thing from the report

Analytics July 13, 2021

AppsFlyer: Mobile game downloads in Africa have increased by 44% since the beginning of the pandemic

In Africa, as in most other regions, the pandemic and lockdowns provoked an explosive growth of mobile gaming. Compared to the first quarter of last year, local users have become more active in downloading games and making more in-app purchases. This is reported by AppsFlyer in a joint report with Google.Note: The study covers the period from the first quarter of 2020 to the first quarter of 2021 (ended March 31).