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HR October 1, 2019

How much are Unreal specialists willing to pay in Russia?

In recent years, teams from Russia have increasingly chosen Unreal Engine to work. We tried to figure out why this is happening, how great is the demand for Unreal developers, what kind of specialists the market needs and how much they are willing to pay.
Marketing September 30, 2019

Appodeal compared the eCPM value of Rewarded Videos, Interstitials and Banners

The only advertising format whose revenue is steadily growing from year to year is Rewarded Video. This conclusion can be drawn from the Appodeal study on eCPM in mobile applications.
Conferences September 30, 2019

Contest: ask a question about video advertising on TikTok and win a ticket to White Nights in Moscow

The White Nights gaming business Conference will be held in Moscow on October 16-17. A representative of the TikTok social network will speak at it. We propose to come up with a question for the speaker. For the best — we give you a premium ticket to the conference.
Development September 30, 2019

How to create a game character: tips from Blizzard and Naughty Dog

Many games are associated primarily with their heroes. Through the character design, you can show the setting, visual and narrative of the entire product. How to do it right, experts from Blizzard, Naughty Dog and two other studios tell.
Analytics September 30, 2019

myTracker analytics system has learned how to track subscriptions

Major update from myTracker. Free analytics system from Mail.Ru Group can now count subscriptions from mobile apps. Including trial ones.
Business September 30, 2019

Tencent acquired 29% of Norwegian Funcom

The Chinese corporation Tencent has made an investment in the Scandinavian game dev. She bought more than a quarter of the Norwegian publisher Funcom.
Industry September 30, 2019

Cuphead has sold 5 million copies in two years

The stylish platformer Cuphead is two years old. During this time, its sales reached the mark of 5 million copies.
Interview September 27, 2019

Hyperforma Porting history to Nintendo Switch — interview with HeroCraft

In early September, HeroCraft released the Hyperforma arcade game on the Nintendo Switch. This is one of the few Russian projects that have appeared on the site so far. We talked to the publisher about the history of the project, its porting from mobile and the difficulties the game faced during release.
Industry September 27, 2019

Teamfight Tactics autobattler is played by 33 million people every month

We haven’t heard much about autobuttlers lately. But they are still played by millions. For example, MAU in Teamfight Tactics from Riot Games has reached 33 million players.
Industry September 27, 2019

Sensor Tower: Mario Kart Tour downloads exceeded 20 million on the first day

Yesterday, Apptopia estimated Mario Kart Tour downloads for the first day at 10.1 million installs. However, Sensor Tower analysts estimated that there were twice as many installations of the game.
Industry September 27, 2019

Ubisoft has created a studio in Vietnam for mobile games for messengers

Ubisoft studio has opened in Da Nang, Vietnam. She will focus on developing messenger games.
Industry September 26, 2019

A new book about the history of the Russian games is being prepared for publication. It was written by Andrey Podshibyakin

Creative director of Xsolla Andrey Podshibyakin has written a book about “iconic Russian (and not only) games”. It is called “Game Time!” and will appear on the shelves at the end of November.
Industry September 26, 2019

Ukrainian Frogwares accuses former Focus publisher of hitting business

Focus Home Interactive removes Frogwares games from the console stores of the Ukrainian studio. The latter claims that the former publisher has no rights to this. Moreover, these actions call into question the future of the company.
Industry September 26, 2019

The authors of Shovel Knight will publish games from small studios

Indie studio Yacht Club Games is ready to become a game publisher. By the end of the year, she will release the latest addon to Shovel Knight and will start helping other indies to enter the market.
Numbers September 26, 2019

Apptopia: Mario Kart Tour has shown a record start in the history of mobile games

On the day of release, Nintendo’s Mario Kart Tour was downloaded 10.1 million times. This is a record. Previously, at the start, no game had collected such a number of installations.
Money September 26, 2019

Revenue from VR applications in the Oculus store exceeded $100 million

VR helmet owners have spent more than $100 million on app purchases in the Oculus store. This was announced by Facebook CEO Mark Zuckerberg (Mark Zuckerberg) in the framework of Oculus Connect 6.
Marketing September 26, 2019

How to increase the reach of Facebook posts in a mobile game — the ZiMAD case

Facebook feed algorithms are unknown. At the same time, working with it is necessary to get feedback and increase the audience of the game. How to work with it effectively, in the material for App2Top.ru the ZiMAD company is divided.
Analytics September 26, 2019

App Annie has bought the Libring advertising analytics platform

App Annie analytics company has acquired a new asset. Since today, she owns the Libring data aggregator, focused on advertising and marketing.
Platforms September 26, 2019

What new products were presented at Oculus Connect 6

Yesterday, September 25, the presentation of Oculus Connect 6 took place. We tell you what Facebook showed on it.
Industry September 25, 2019

Phoenix Games: developers from North America and Scandinavia are worth “crazy” money

The prices for game studios in North America and Scandinavia are “pure madness”. This was stated by the top manager of Phoenix Games, a company that seeks to create an international network of game developers.
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