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Money March 1, 2021

miHoYo earned almost $800 million in 2020. All thanks to the success of Genshin Impact

The Chinese studio miHoYo became known around the world after it released Genshin Impact in September last year. In the wake of the success of the game, the developers managed to double the annual revenue compared to 2019.
Industry February 27, 2021

“She had a lot of problems, but marketing became fatal” — Schreier told why Google Stadia failed

The streaming service Stadia was an ambitious project of Google. It was predicted that he would be able to “radically change” the gaming industry and oust consoles from the market. Journalist Jason Schreier with reference to his own sources, he told why this did not happen.
Industry February 27, 2021

Playrix: “We want to become the largest gaming company in the world”

Yesterday, the founders of Playrix, the Buchman brothers, gave a big interview to businessman Oleg Tinkov. There they told about the company’s plans, what they think about Nexters entering the stock exchange and how they feel about Zemfira’s clip. We share the main thing from the conversation.
Industry February 26, 2021

Sheridans: “The developer has every right to discuss his publishing contract”

We continue the mini-series of interviews in the framework of the WN Dev Contest. In them, the jury of the competition shares tips on working in the games market. This time we talked with Tim Repa-Davies, a gaming lawyer from Sheridans.
Analytics February 26, 2021

ASOMobile: in 2020, Russia entered the top five countries for downloads in the App Store and Google Play

ASOMobile analytics service has published the final report on the mobile market for 2020. The company talked about the most profitable countries, as well as the highest-grossing applications and game categories in different stores. The material also contains data on the Russian market.General data on stores
Analytics February 26, 2021

Checkaso: In which countries do popular games attract organic traffic the most successfully?

Service Team Checkaso analyzed how effectively popular mobile projects attract organic traffic in different countries. Among the selected games are Among Us, League of Legends: Wild Rift, Shortcut Run and others.Checkaso took the most popular mobile games of 2020 as the basis of its research (according to Sensor Tower).
Industry February 26, 2021

Pavel Ryakkonen on the trends of the gaming industry: “We will see strict regulation of major players”

Pavel Ryakkonen, CEO of WN Media Group, presented an overview of global trends in the gaming industry. In his report, he touched upon the development of cloud technologies, the growing role of China, increased activity in the M&A market, as well as the regulation of gaming companies.Market regulation and censorship
Analytics February 26, 2021

Unity: Sports games are the only mobile genre that failed to increase advertising revenue in 2020

Unity has published a gaming report in which it told how things were going with monetization in mobile games in 2020. We have chosen the main one from it.
Industry February 26, 2021

Sony is disbanding most of Japan Studio. Only the Astro’s Playroom team will remain

Sony‘s gaming division has announced that it is disbanding most of Japan Studio. The company did not disclose its motives, but the media claim that the whole point is that the studio has stopped making a lot of money and releasing world hits.
Industry February 25, 2021

DDM Agency: “If the budget of the game is $100 thousand, then marketing will cost an additional $30 thousand”

We continue the mini-series of interviews in the framework of the WN Dev Contest. In them, the jury of the competition shares tips on working in the games market. This time we talked with Rebecca Owen, Business Development Manager at DDM Agency.Rebecca Owen
Games February 25, 2021

PUBG developers have announced a futuristic sequel to battle royale for iOS and Android

This year, PUBG: New State, the sequel to the famous battle royale in a futuristic setting, will be released on mobile platforms. The project is being developed not by Tencent, but by the authors of the original game.
Investments and transactions February 25, 2021

Beamable has raised $5 million to develop an SDK for game service management

Beamable, which filed for bankruptcy last October, is doing well now. The authors of Star Trek Timelines received $5 million from investors. The company is going to spend this money on the development of its technology for servicing Unity-based game services.
Investments and transactions February 25, 2021

Swedish holding EG7 acquired localizer and publisher Innova for €109 million

The publisher Innova, known for localization of many MMO for the Russian market, became part of the Swedish holding EG7. The transaction amount was €109 million.Innova will receive €109.8 million in the form of 9.7 million shares of Enad Global 7 AB holding, and the deal itself does not involve additional payments.
Industry February 25, 2021

ResetEra banned from promoting a new game based on “Harry Potter”

One of the largest forums about video games ResetEra has banned advertising on its website Hogwarts Legacy, a new game based on “Harry Potter”. The reason for this is the scandalous statements of J. K. Rowling and a leading designer who supports gamergate.
Games February 25, 2021

Electronic Arts canceled the relaunch of Anthem. The COVID-19 pandemic is to blame for this

The restart of the multiplayer shooter Anthem will not take place. Electronic Arts has abandoned the project that BioWare studio has been working on since 2019. Now the developers will focus on the new Dragon Age and Mass Effect, as well as updates for Star Wars: The Old Republic.
Development February 24, 2021

11 types of in-game currency

The game currency is the basis of any frituplein economy, according to the product manager of Tilting Point Javier Barnes (Javier Barnes). In total, he identifies 11 of its types.
Vacancies February 24, 2021

Vacancies of the week (February 24)

Wanted: Mobile marketing manager at Gaijin Entertainment, executive producer for Belka Games and game analyst at AppQuantum.  
Analytics February 24, 2021

Sensor Tower: spending on mobile apps in Russia will reach $2.7 billion by 2025

Sensor Tower analytical company has published a big forecast for the mobile market. By 2025, annual consumer spending on applications in Russia will reach $2.7 billion, and in the world this figure will amount to $270 billion. At the same time, more than half of the total amount will be spent on games.General forecast
Investments and transactions February 24, 2021

ironSource bought Luna Labs mobile advertising platform

The ironSource marketing company continues to expand. Now she has acquired Luna Labs, a startup that specializes in services for creating interactive advertising and videos for mobile applications.
Games February 24, 2021

The NieR Re[in]carnation mobile game has been downloaded over 5 million times in just six days

The number of downloads of NieR Re[in]carnation exceeded 5 million. It took the mobile game a little less than a week to do this. At the same time, the project is now available only in Japan.The developers announced the achievement in the official Twitter account.
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