Sensor Tower analysts in a recent study looked at how things were with mobile engagement in the first half of the year. It turned out that although the most gamers play hyper—casual titles every month, mobile shooters have the largest daily audience.

On September 1, miHoYo released a massive 2.1 update for Genshin Impact. Against the background of new interest from users , the game generated $150 million in the App Store and Google Play in just a week . This is more than for the whole of August.Key data

Sensor Tower analysts spoke about the fastest growing themes, settings and artistic styles in mobile games in the USA. For example, projects about “traitors” were included in the list of leaders — only Among Us American gamers spent almost $8 million in the first half of 2021.

Today, August 25, Gardenscapes celebrates its fifth birthday. In honor of this, Sensor Tower analysts said that at the moment gamers have spent over $ 3 billion in the mobile blockbuster Playrix.

Analysts from Sensor Tower have published a large study of the US mobile advertising market. The report lists the key sites and advertisers focused on the gaming market. We have prepared a squeeze in Russian.Call of Duty: Mobile

Sensor Tower analysts talked about the new successes of Clash Royale. In June, the Supercell game earned $42.5 million in the App Store and Google Play. The last time this happened was in 2019 after the introduction of the battle pass strategy.

Last September, Metacore studio released Merge Mansion, a mobile game with meta in the spirit of Homescapes. Sensor Tower analysts estimate that to date, the title has earned almost $40 million, and its combined downloads in the App Store and Google Play have exceeded 10 million.

Publication PocketGamer.biz published a list of the 10 highest-grossing mobile games in history. The rating is based on data from the Sensor Tower analytical company. In the first place is the Chinese MOBA Honor of Kings, whose revenue is approaching $ 10 billion.Note: The data are taken for the period from January 1, 2014 to July 31, 2021.

The solitaire/mahjong subcategory is rarely mentioned. The casual direction dedicated to collecting cards/knuckles seems to be underestimated. At the same time, it performs well in commercial terms, as the Sensor Tower analytical company clearly shows in the latest study.

In the first seven days since the release of The Witcher: Monster Slayer was downloaded a million times, analysts at Sensor Tower calculated. They also found out that the revenue of the mobile AR game in the Witcher universe in the debut week exceeded $ 500 thousand.

Last year, Riot Games began actively releasing full—fledged mobile games – previously it had only mini-applications on its account. The analytical company Sensor Tower found out that to date, mobile has brought developers $ 108.4 million *.

Mobile action games were the fastest-growing genre at the box office in the United States, according to analysts at Sensor Tower. In the first half of 2021, their total revenue jumped by half. More than a third of the amount was generated by Genshin Impact.

Analysts from Sensor Tower told which games were downloaded the most in the second quarter (ended June 30). In Europe and the USA, hyper-casual titles are leading — only some games managed to overtake them in terms of downloads. But in Asian stores, the situation is slightly different from global trends.Hair Challenge

Pokémon GO developers can boast of a new achievement. In total, in the five years since the release, the game’s revenue has reached $ 5 billion, according to analysts from Sensor Tower. Thus, the Niantic AR project manages to generate an average of $1 billion annually, while regularly increasing revenue.Key data

Ni No Kuni: Cross Worlds is a new role—playing Asian blockbuster that can compete with Genshin Impact. Only 11 days after the release, the players left about $ 100 million in the project. Thanks to this, the game stayed in second place in the world in earnings for a week (only Honor of Kings earned more).

Mobile market revenue is steadily growing. In the first half of 2021, it reached $44.7 billion – $6.8 billion more than at the same time a year ago. But things are not so good with downloads, according to Sensor Tower analysts.

Sports games for mobile devices are becoming one of the highest-grossing genres in the United States. According to Sensor Tower, over the past 12 months, the total revenue of titles in this category amounted to almost $ 650 million. At the same time, 20% of the total amount falls on Golf Clash, the authors of which were acquired by Electronic Arts yesterday.Note: All data are taken from June 1, 2020 to May 31, 2021.

Chinese match-3 pro zombie Puzzles & Survival earns $23 million a month. It can already be called one of the highest-grossing puzzles on the market. And she is far from the only match-3 dedicated to the post-apocalypse and the living dead.

Sensor Tower analysts shared a report on the state of the mobile advertising market in the American App Store in 2020. Among other things, they noted that one of the main advertisers on the market is Playrix.