All publications by tag «newzoo»

Analytics

Newzoo: Almost half of female gamers don’t mind buying gaming peripherals. The budget of the majority is up to $100

The market of peripheral devices is experiencing a real boom, and not the last role in this is given to female gamers. According to the calculations of the analytical company Newzoo, almost half of the actively playing women are ready to buy peripherals for consoles and PCs. But most of them have one important condition — the price should not exceed $ 100.
Industry

Newzoo compared the MAU of the most popular console games in the USA, Japan and Britain for July

Newzoo analyzed the MAU of the main games on Xbox One and PlayStation 4 over the past month. The report not only shows the popularity of projects like Fortnite and GTA V in different countries, but also gives an idea of Sony’s dominance in specific regions (especially on the example of Japan).Analysts say that this year the total revenue from games in the world will be $ 159.3 billion.