PUBG Mobile developers are facing serious consequences of banning the game in India. The viewership of the project on video streaming services has decreased several times, according to Newzoo. Now competing battle royals are trying to occupy his niche.A sharp drop in views
From August to October, the number of views of battle royale gaming sessions among top streamers decreased by 75% (the four most popular PUBG Mobile letsplayers are from India).
- In September, the number of views of the project’s gaming sessions on Twitch and YouTube fell from 134 million to 61.2 million hours.
- In October, this figure decreased even more and amounted to 48.6 million hours.
- Because of this, PUBG Mobile dropped out of the top 10 games with the largest viewership.Before the ban, PUBG Mobile was downloaded more than 150 million times in India.
- That is why the loss of this market entailed serious consequences for developers.Competitors who can occupy an empty niche
Garena Free Fire could not gain a foothold in the Indian market for a long time.
- However, after the ban of PUBG Mobile, the project overtook its competitor in terms of viewership.Now Free Fire in India is already ahead of PUBG Mobile and Call of Duty Mobile in terms of the total number of downloads and revenue for the entire time of operation.
- This is due, among other things, to the availability of the game on a variety of devices and its lower system requirements.Newzoo notes that CoD Mobile also has a chance to occupy the PUBG Mobile niche, especially in terms of revenue.
- However, the game risks being blocked in India because it was developed by China‘s Tencent.The FAU release will also take place this month:
- G, which is being developed by the Indian studio Ncore Games. The game is very similar to PUBG Mobile and at the same time has the support of the state.Now PUBG Corp.
He is negotiating with Indian companies Reliance Jio and Airtel, which together provide communication services for more than half of smartphones in the country. With their help, PUBG Mobile developers hope to bring their game back to India.
Also on the topic:
- Reuters: PUBG Mobile will not return to India, despite the revocation of the license to publish the game from TencentPUBG Mobile’s revenue for the last two months amounted to $500 million
- FAU authors:G: “Our game is not a clone of PUBG Mobile”
- Is there any news?
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