How did Free Fire manage to beat PUBG Mobile in terms of revenue in the US?
This spring, it became known that the Battle royale of Free Fire beat its main competitor, PUBG Mobile, in terms of earnings in the United States. The analytical company SocialPeta in its column on App2Top.ru she analyzed the creatives of the game and told us exactly what marketing approaches Garena, the publisher and developer of the game, resorted to.