How it works in the market of children’s apps; how kompugacha differs from gacha; how much King spent on TV advertising – about this and much more in our weekly digest.

Tokyo-based startup TransLimit received 300 million yen or about $2.8 million. Line Ventures, United, East Ventures, Skyland Ventures, and Genuine Startups acted as investors.

A game from the developer Dead Mage Studio has been announced. The title from the Shadow Blade ators will be called Epic of King.

Japanese companies LINE and Gree have signed an agreement. They will create a division of Epic Voyage, Inc., which will promote mobile games on the LINE messenger platform.

Yesterday, a game from the Russian studio Mobilate – RoverCraft Racing appeared on the windows of the App Store. We talked about the new project with the company’s CEO Anton Belov.

Live Mobile has not started yet, and the first news has already started from Vilnius. Facebook, as part of a closed meeting organized for major partners, talked about how much the creators of Clash of Clans and Boom Beach spend on the social network per day to promote their products.

The Moscow-based RJ Games team, which previously specialized exclusively in social projects, has released its first mobile game.

The publisher and developer of Storm8, the creator of the Dragon Story game, invited two people from Zynga to join his team – Tim LeTourneau and Steve Parkis. Letourneau will take the post of creative director, and Parkis will become the head of the game direction.

The mobile clone of Animal Crossing, the new project Mobilate, casual match-3 from the creator Alan Wake – and not only in our selection of new products on the App Store.

Startup Cloudcade received $1.55 million from the venture fund IDG Capital to create its first game.

You can promote applications in different ways. Someone buys clicks, someone counts on word of mouth or negotiates with platform holders. Another way can be called buying reviews. At least, this is what Denis Kurkov, who recently launched the FewReview service, is doing. Denis and I talked about him.

For the current year, publisher and developer King spent $ 55 million on advertising on American television.

To increase revenue from mobile applications, Google is going to give developers the opportunity to create lightweight versions of their products, writes The Information.

With a slight delay (the release was planned for September), a new “clash” from the St. Petersburg Studio Nord appeared in the stores and Mail.Ru Group – Iron Desert.

Apple will hold a press event on Thursday, October 16. The slogan of the event is “It’s been way too long”.

Glu Mobile shares have fallen in price. The reason was a decrease in the number of downloads of the company’s most profitable title.

Users don’t want to upgrade to iOS 8.

In most modern butlers (and not only, remember the recent Monsu), the so-called gacha is used as one of the important monetization tools. This is when you are given not a specific item for money, but the opportunity to win it.

German publisher and developer RNTS Media acquired the service Fyber for $ 190 million. The companies will merge into an international mobile advertising corporation.