The price per install (CPI) on Android and iOS has fallen. This became known from the report of the analytical company Fiksu for November.

Christoph Waltz appeared in an advertisement for Clash of Clans, a mobile startup from India received $ 1 million for development, and a title based on the crazy game Katamari Damacy will appear on mobile.

Nevosoft Company, conference organizers White Nights Helsinki 2016, which will take place on February 11-12, 2016 in the capital of Finland, has compiled a horoscope for the next year. We share.

Asian users are most willing to pay for mobile games. This conclusion was reached by the Israeli company SOOMLA after studying the behavior of players in different countries.

An independent team from Moscow makes a TEA time manager: The Tiny Paradise in an unexpected low-poly style for such a genre.

The analytical company Newzoo summed up the results of 2015. The volume of the global mobile gaming market has reached $30 billion, and China has become the largest mobile gaming market in the world.

Nevosoft has announced the first speakers of the White Nights Helsinki 2016 conference, which will be held on February 11-12, 2016 in the capital of Finland.

There is not much news today, so instead of our daily column, there is a selection of useful resources for game developers.

Digital marketing specialist Logan Williams told in a blog about several of the most common mistakes that indie developers make when creating their own website. We share a retelling.

The revenue of the Star Chef game on iOS exceeded $ 5 million. The title became “India’s most successful game” according to the local edition of the Indian Economic Times.

Epic Games has released the game Unreal Match 3. The title in the genre of “three-in-a-row” is designed to train mobile developers.

Virtual reality without headsets, who on Twitter is now dealing with issues of communication with developers, as well as videos about the main trends in game art.

We continue to publish the final materials from App Annie. The experts of the analytical company tell us what to expect from the coming year for the mobile industry.

What needs to be done to make the game appear on Xbox One or Xbox 360, who chooses games to participate in ID@Xbox, does the platform support freeplay? We talked about this and many other things with Microsoft evangelist Andrey Ivashentsev.

Instagram Facebook will be cheaper to promote games and mobile apps than Facebook. At the same time, the performance indicators of these two social networks are approximately equal. Nanigans, the owner of the advertising platform of the same name, came to such conclusions.

Playkot talked about user segmentation, Eric Seferth talked about the types of fraud in mobile advertising, and James Youngman gave 10 tips to novice game designers. About these and other main materials of the past week – in our digest.

On the eve of the New Year holidays, App Annie sums up the results of the year. The mobile analytics company spoke about the main industry trends in 2015.

The Chinese from Tencent bought the creators of League of Legends, the Japanese company COLOPL created a $50 million fund for VR developers, and a book was published on the game Five Nights at Freddy’s.

If all players are treated the same, then some will definitely leave. The approach should be personalized, DeltaDNA believes.