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Development July 2, 2018

Google Play has changed the algorithms for recommending games

For recommendations of Google Play games and apps, high retention rates, rare crashes and a low number of deletions have gained more weight.
Industry July 2, 2018

Moscow studio Mundfish received a grant from Epic Games

The winners of the Unreal Dev Grants program, which is conducted by Epic Games to support developers working on the Unreal engine, have been determined. $1 million was distributed among 37 teams. Among the grant recipients are the Moscow studio Mundfish and its Atomic Heart project.
Marketing July 2, 2018

Adjust has published a benchmark of mobile games for the first quarter of 2018

The developers of the Adjust analytical platform told about the average retention level, the number of sessions and the number of user actions in the gaming mobile in their latest report.
Industry July 2, 2018

Paradox: by 2020, 10% of our revenue should come from mobile

The executive director of Paradox Interactive, Ebba Ljungerud, spoke about the company’s immediate plans. It is going to acquire several more game studios, strengthen its influence in Asia and bring revenues from the mobile market to 10% in 2020.
Money July 2, 2018

Hollow Knight earned about $3.7 million in two weeks on Switch

Nintendo Switch continues to demonstrate that it is today the main platform for indie platformers. Hollow Knight has sold 250 thousand copies in just two weeks since its release on the console.
Industry July 2, 2018

Indie developer taught Steam Spy to get more accurate data on game sales

The developer of the indie platformer The End is Night, Tyler Glaiel, gave the Steam Spy service a code that, according to him, will increase the accuracy of estimates of game sales on Steam.
Industry June 30, 2018

The main thing for the week (June 25 — 30)

Last week passed under the sign of White Nights, but we will tell you about it in detail only next week. In the meantime, let’s focus on the materials that were published before the conference. Among the central ones: a guide to the gaming industry of Ukraine; a detailed story about creating a template for bugs; and an exciting story by HyperTrain Digital about how to properly launch projects on Kickstarter.
Marketing June 28, 2018

How to Run a Successful Indie Campaign on Kickstarter: HypeTrain Digital Experience

The Russian indie game Stoneshard has raised more than $ 100 thousand on Kickstarter. How did she manage it, App2Top.ru I asked the publisher of the project, HypeTrain Digital.
Platforms June 28, 2018

Media: Snapchat will open a gaming platform for third-party developers

Snapchat messenger will allow third-party developers to create and release games in their application. This is reported by the publication The Information, citing a source close to the Snapchat-owning company Snap Inc. The company itself has not commented on these rumors yet.
Industry June 27, 2018

The Sims: Freeplay banned in seven countries

Mobile The Sims: Freeplay is banned from distribution in China, Saudi Arabia, UAE, Oman, Kuwait, Qatar and Egypt. Electronic Arts does not name a specific reason, but fans are sure that this is due to the opportunity to play LGBT characters.
Money June 27, 2018

The average check of a Fortnite player was $85

The credit company LendEDU has studied in detail the habits and expenses of players in the Fortnite freeplay battle royale. Two-thirds of respondents buy in-game content. At the same time, the average Fortnite fan has already spent $84.7 in the game since the beginning of this year.
Games June 27, 2018

World of Tanks Blitz has gained 100 million downloads in four years

The MMO action game World of Tanks Blitz has turned four years old, during which time the game has reached 100 million downloads on all platforms.
Industry June 27, 2018

PUBG Corp. changed my mind about suing because of Fortnite

Developer of the popular “battle royale” PLAYERUNKNOWN’S BATTLEGROUNDS studio PUBG Corp. withdrew a lawsuit against Epic Games without explanation. The termination of the case was reported by the business publication Bloomberg.
Marketing June 27, 2018

Adjust has introduced a free service for analyzing mobile app metrics

The international mobile analytics company Adjust has launched a free, open-source tool for evaluating the effectiveness of applications. It is designed to help developers and marketers figure out how successfully their product will show itself on the market.
Esports June 27, 2018

Research and Markets estimated the esports market at $926 million

In 2018, the esports market reached $926.3 million in revenue, and by 2023, industry revenues will grow to $2.17 billion, according to the analytical company Research and Markets.
Industry June 27, 2018

Facebook lifted the ban on advertising crypto games

Now the developers of crypto games will be able to attract an audience again using Facebook – the social network has lifted the ban on advertising cryptocurrencies and related products on the social network.
Money June 27, 2018

SuperData: Digital purchases in games generated more than $9 billion in May

The global turnover of digital purchases in the video game industry in May 2018 reached $9.1 billion. This is 25% more than the result of May last year, which amounted to $ 7.3 billion, according to the analytical company SuperData Research.
Industry June 27, 2018

PUBG Mobile revenue increased by 365% due to seasonal passes

Following Fortnite, PUBG Mobile also introduced season tickets. In the first week after the start of their sales, the revenue of the game increased by 365%, according to the analytical company Sensor Tower.
Vacancies June 26, 2018

Vacancies of the week (June 26)

Wanted: Head of the Analytics department in Mail.Ru Group, Head of Marketing Creative Services at Playrix and Leading Interface Specialist at Banzai Games
Industry June 26, 2018

Telltale decided to abandon its own engine

The Walking Dead: Season 4 will be the last game made on Telltale Games’ own engine. Sources claim that the company’s new games will be made on Unity.
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