Who is an arbitrageur, what is he needed for and how to behave when the offer has been spinning for a long time and is irrelevant by many signs. Sergey Zakharov, traffic manager of Mobio, told about this in our traditional section “Promotion School”.

Israeli My Town Games specializes in creating premium games for children. Her approach to game design and mutual integration of products allow her to successfully exist on the market and release a title per month.

On May 31, the authors of the popular children’s social game Roblox announced the creation of the educational project Roblox Education. In terms of scale, this initiative is comparable to the educational program of the company’s main competitor – Minecraft.

VKontakte will allow users to finance projects using crowdfunding. To do this, VK launched the “Goals” service. It is available to the administrator of any community on the social network.

Among those who fell under a series of layoffs at the California-based Jam City company were specialists from the Marvel Avengers Academy development team.

Apple has updated the service interface Search Ads in the App Store, now it allows you to conduct A/B testing of screenshots of the application to find out which selection of screenshots has better targets.

A day after the start of the crowdfunding campaign on Indiegogo, eight thousand backers pre-ordered the console Atari Video Computer System or its accessories.

The most popular iOS gaming requests in the USA are Helix Jump and Granny. In Russia, players are also actively looking for a “grandmother”, but the game “Clover” is no less popular with them.

Nordisk Film, which became a minority shareholder of Avalanche Studios last year, has now acquired the entire studio. The transaction amount was $103 million (€89 million).

The popular Subway Surfers mobile runner by Kiloo and SYBO Games has marked a new download record — the game has been downloaded more than 2 billion times.

Epic Games has launched a joint program with the Interactive Gaming Ventures investment fund — indie developers making games on the Unreal Engine 4 engine will be able to receive up to $5 million from the fund.

Japanese publisher Gumi Inc. has officially announced the creation of a $30 million Gumi Cryptos investment fund. The fund is intended for investments in projects using cryptocurrencies and blockchain technology.

On June 27, the traditional Finnish Game Day will take place in St. Petersburg. This is a networking event for companies interested in establishing and strengthening ties with the Finnish gaming industry.

The titles of the Troll Face Quest franchise on mobile have gained more than 100 million downloads. This was announced by the publishing company Spil Games, noting that 90% of the installations of their games are organic.

The acquisition of Gram Games mobile games studio cost Zynga $250 million, becoming the most expensive purchase of the company in recent years.

A selection of comments and conspiracy theories of social media users about PUBG Corp.’s lawsuit against Epic Games.

Mobile hit Pokémon GO studio Niantic has passed the milestone of 800 million downloads. This was announced by the head of The Pokémon Company publishing house Tsunekazu Ishihara at a press conference in Tokyo.

In cooperation with the Finnish startup TeacherGaming, the Swedish company Paradox Interactive has developed an educational version of its urban planning simulator Cities: Skylines, on the basis of which school lessons can be conducted. 

The Irish provider of technical services for game developers Keyword Studios has acquired the creative agency Fire Without Smoke for $6.9 million (£5.2 million).