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Conferences November 29, 2018

Video: How to launch a project on a PC with BlueStacks 4

Nikita Zatsepin’s report from BlueStacks. The speaker talked about what to pay attention to and how to launch a mobile project on a PC with BlueStacks 4.
Marketing November 29, 2018

32.5% — conversion of pre-registrations to installations from the Infinity Ops shooter (Azur Games case and Zorka.Mobi )

In April of this year, Azur Games conducted an experiment. She built part of the Infinity Ops shooter advertising campaign on pre-registration and working with video bloggers through an agency Zorka.Mobi . About the results of the experiment — in our material.
Industry November 28, 2018

In Australia, the similarity between loot boxes and gambling has been recognized

The Australian Environment and Communications Committee (ECRC) has published a 90-page report on the mechanics of loot boxes. The report is based on the results of a five-month study.
Vacancies November 28, 2018

Vacancies of the week (November 28)

Wanted: a programmer on the pros for MyTona, a game designer at Belka Games, as well as a leading marketer at Beresnev Games.
Industry November 28, 2018

The US Federal Trade Commission will launch an investigation into the loot boxes

The US authorities have drawn attention to the problem of loot boxes. The head of the Federal Trade Commission (FTC), Joseph Simons, announced that his department will study the mechanics of loot boxes and assess the extent of its impact on underage players. It is unknown how long the FTC investigation will last.
Conferences November 28, 2018

Video: Scalarr Inc. about machine learning in the fight against advertising fraud

A report by Yuri Yashunin from Scalarr Inc. Using concrete examples, the speaker spoke about the use of machine learning algorithms to identify new types of fraud and increase the level of protection for developers of mobile games and applications.
Industry November 27, 2018

Wargaming has bought the British developer Fractured Space

Wargaming UK has absorbed the British studio Edge Case Games. Thus, the British staff of the creator of World of Tanks has been replenished with 32 new employees.
Industry November 27, 2018

Twitch closes its Game Store

The gaming store in the Twitch streaming service is closing. The store existed for 18 months.
Publishing November 27, 2018

Video: Round table about publishing on PC

During the round table, experts discussed the problems, opportunities and prospects of PC publishing. What to expect from the PC publishing market in the coming years, what challenges developers have to face, should we expect the emergence of a new unified platform, or the market will be fragmented over the next years.
Industry November 27, 2018

Social Quantum announced the opening of a new office in St. Petersburg

The developer of Megapolis has replaced the St. Petersburg office. Social Quantum has moved its largest studio to an area of 2,500 square meters. The company is going to increase the local staff to 250 employees.
Industry November 27, 2018

Google Play has removed 13 racing games from 560 thousand downloads. All of them were infected with the virus

13 games from one developer have been removed from Google Play. All these are racing simulators that managed to generate a total of 560 thousand downloads. Everyone who downloaded them received malware in addition.
Industry November 26, 2018

Where is Atari heading? The company’s plans for games and the future console

Atari is a brand familiar to any video game fan. The company, which had a huge impact on the industry in the seventies, was on the verge of bankruptcy five years ago. Now all the difficulties are in the past. Atari has taken up game development again and even announced a new console. CEO Frederic Chesnais told VentureBeat about the company’s plans.
Industry November 26, 2018

In Russia, they are going to take a percentage of the turnover of IT companies as a fine

In Russia, they want to increase fines for Internet companies for repeated violations of the law. For example, for refusing to remove links to blocked sites from the search engine, transfer encryption keys to the FSB, or for storing personal data of Russians outside the country.
Conferences November 26, 2018

Video: AdSide Media about Facebook ads

A report by Evgeny Marchenkov from AdSide Media. The speaker told about advertising on Facebook: how to avoid typical mistakes of beginners, how to measure the effectiveness of advertising campaigns, and how to scale the advertising ROI.
Industry November 26, 2018

Playgendary got into the Top 3 global companies by the number of monthly game downloads

Founded by people from Belarus, Playgendary has once again entered the Top 3 world leaders in mobile downloads among gaming companies. This became known from the App Annie index for the past October.
Industry November 23, 2018

Kiriyenko: the Russian gaming industry needs self-regulation

The Russian gaming industry needs self-regulation, according to the first deputy head of the Presidential Administration of the Russian Federation Sergey Kiriyenko. He promised gamedev his help in contacting the authorities.
Industry November 23, 2018

What will help in creating a meditative game?

There are so-called meditation games on the market. Their task is to calm and relax. How to create such a game? The authors of Alto’s Adventure, abzÛ and Shape of the World answer.
Conferences November 23, 2018

Video: iDreamSky on how to win the battle for the Chinese market

A report by Montgomery Singman (Monte Singman) from Shenzhen iDreamSky Technology. The speaker shared the latest news about changes in government intervention in the gaming industry in China, which game genres are popular in China, opportunities and prospects of the market.
Development November 23, 2018

Bug fixing: OWL Studio parses the Echo of Combats interface

The graphic outsourcing company OWL Studio is analyzing errors in the interface of the Echo of Combats battler, which is still in development (the game of the Russian studio Mad Devices is now at the stage of a playable alpha).
Industry November 23, 2018

The British regulator does not see a connection between loot boxes and gambling

The UK Gambling Commission touched on the topic of loot boxes in a report on gambling. But now she denies that loot boxes can cause gambling addiction in players.
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