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Marketing February 3, 2022

What are the common features of the most successful games in terms of being found on Steam

What helps to extend the life cycle of the game in the modern PC market? This question was asked by the expert Simon Carless (Simon Carless). He highlighted several common features that are inherent in the most successful titles on Steam in terms of their findability in the store.Carless shared the results in his GameDiscoverCo newsletter.
Money February 3, 2022

Meta missed $10 billion in advertising revenue in two quarters. The company’s shares sank by 22%

Meta company reported for 2021. It seems that Apple’s new privacy policy has cost Facebook almost $10 billion in lost advertising revenue over the past two quarters. After the publication of the report, the company’s shares lost a lot in value.Analyst and marketing expert Eric Seufert drew attention to this.
Industry February 2, 2022

Sony plans that Bungie will help it release 10 service games by the spring of 2026

As part of the Bungie purchase, Sony Interactive Entertainment management has already noted that the studio hopes for expert assistance from the Bellevue game studio. However, it has only now become known how ambitious these plans are.
Appointments February 2, 2022

Alexander Agapitov resigned as CEO of Xsolla

The founder of Xsolla, Alexander Agapitov, is no longer its CEO. His post was taken by Konstantin Golubitsky, who previously held the position of technical director of the company.
Industry February 2, 2022

Internet Development Institute about grants for game development: “The subject of projects can be very diverse”

The day before yesterday we wrote that in Russia they are going to issue grants for the development of patriotic video games. The Internet Development Institute (IRI) will distribute them. Is this so and how much is such a grant news at all?
Money February 2, 2022

Sony Quarterly Report: revenue over $7 billion, falling game sales and PS5 supply problems

Sony’s gaming division shared its results for the third fiscal quarter (ended December 31). Despite generally good performance, sales of games and hardware have fallen. The company is unable to cope with the demand for the PS5, which now lags behind the PS4 in terms of the number of devices sold over the same period.The main thing from the financial report
Money February 2, 2022

EA’s quarterly revenue totaled a record $2.58 billion, despite the failure of Battlefield 2042

Electronic Arts reported for the third fiscal quarter (ended December 31). Total cash receipts turned out to be a record, despite disappointing sales of Battlefield 204 2. The franchise is not being written off, but Apex Legends has now become the flagship shooter for the publisher.The main thing from the financial report
Vacancies February 1, 2022

Vacancies of the week: employees are looking for RJ Games, APPSULOVE and MELOON

A new week, a new pool of vacancies from App2Top.ru . This time they are wanted: a leading UA manager at RJ Games, a leading monetization manager at APPSULOVE and a senior game designer at MELOON.
Industry February 1, 2022

Even more deals and a multi-platform course: what buying Bungie means for PlayStation

Jim Ryan, head of Sony Interactive Entertainment, spoke about the significance of the Bungie acquisition deal for the future of the PlayStation. We are talking about further investments in the multiplatform, the creation of game services and development beyond one console. At the same time, other major purchases should be expected from Sony in the future.Destiny 2
Industry February 1, 2022

A new gaming accelerator has appeared in Russia. It is based in Kaliningrad

Today it became known about the launch of an accelerator in Kaliningrad for game developers based in Russia. It’s called PlayPort and is aimed at novice gaming teams. Money is not promised to all participants, only training and expertise.
Investments and transactions February 1, 2022

The New York Times bought the Worlde puzzle for a seven-figure sum

The popular puzzle Worlde will now be included in a special game subscription of The New York Times. The exact volume of the transaction is not disclosed, but we are talking about the “lower range of seven-digit amounts.”The American newspaper reported about this acquisition on its official website.
Investments and transactions February 1, 2022

Playrix has become an investor and strategic partner of AppQuantum

It became known about the deal between Playrix and AppQuantum. According to its terms, the authors of Homescapes become investors of the mobile publisher.
Investments and transactions January 31, 2022

Sony buys Bungie for $3.6 billion

Sony Interactive Entertainment (SIE) has agreed to acquire Bungie Studio. The total value of the transaction will be $3.6 billion.
Industry January 31, 2022

In Russia, they are going to issue grants for the development of patriotic video games

The Russian state plans to stimulate the domestic development of patriotic video games. It is going to do this with the help of grants.
Blockchain January 31, 2022

How will the metaverse, blockchain games and NFT market develop in 2022 according to Newzoo

Newzoo spoke about five trends that can be observed in the market of metaverses, blockchain games and NFT in 2022. Analysts believe that gamers will gradually adopt these technologies, and major brands will actively buy up virtual land.The Sandbox
Platforms January 31, 2022

Apple has allowed developers to release apps with limited access by direct link

Apple has allowed the release of so-called unregistered applications in the App Store. They are not suitable for public distribution for various reasons and will not be issued in the search for a store. Now they can be accessed via a direct link.Apple told about the changes on the official website for developers.
Investments and transactions January 31, 2022

Nexters and the purchase of three gaming companies for $100 million: what profile investment experts think about the deal

Nexters has conducted one of the largest M&A deals in the Russian-speaking gaming market. She spent $100 million to acquire three assets. We asked market experts to comment on the deal.
Investments and transactions January 31, 2022

Rostelecom buys Cloud gaming service GFN.ru — presumably for 1.5 billion rubles

There was information that Rostelecom is preparing to acquire GFN.ru — the Russian version of the GeForce NOW cloud gaming service. According to experts, the value of the transaction may amount to 1.5 billion rubles.This was reported by Kommersant on January 31, citing two unnamed sources familiar with the details of the transaction.
Games January 31, 2022

Steam chart: the first place is still for God of War, the third is the pre-order of Dying Light 2

There have been no significant changes in the Steam bestseller chart for three weeks now — God of War and Monster Hunter Rise continue to top the rating. Except that the third place this time went to Dying Light 2: Stay Human, which is scheduled for release on February 4.
Law January 28, 2022

CD Projekt has entered into a settlement agreement with investors who were not satisfied with the quality of Cyberpunk 2077 on release

The conflict between CD Projekt and investors over the problematic release of Cyberpunk 2077 is almost over. The Polish company signed a final settlement agreement, but did not admit its guilt.
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