Some players in Apex Legends felt cheated because of the high cost of cosmetic items. Now developers are asking for $18 for one “legend”, which, according to users, is too much. Respawn representatives tried to explain their pricing policy and said that creating “cosmetics” is not cheap.During a series of questions and answers with the developers of Apex Legends on Reddit, one of the users clarified: “Given the growth of the game, can we expect…

How many games use advertising for monetization, how to correctly estimate the potential daily revenue from advertising, how to properly set up advertising monetization in your game? — answers these and many other questions in his column for App2Top.ru Orly Tsesis, Publishing Solutions Manager Facebook Audience Network.

Nintendo will introduce a subscription to another game. By the end of the week, this type of monetization will appear in Animal Crossing: Pocket Camp.Animal Crossing: Pocket Camp

Facebook continues to develop its Audience Network advertising network. Over the past year, the number of gaming companies registered in it has increased by 1.5 times. For them, the social network has prepared several new features related to game monetization.

The analytical company SuperData considers advertising the best way to earn money for creators of mobile games and applications in augmented reality. This is due to the peculiarities of the format of AR applications, the researchers believe.

Paid loot boxes will disappear from the online shooter Star Wars: Battlefront II. The remaining boxes with random loot will be issued for game achievements and contain only cosmetic items and game credits, according to the publisher of the game Electronic Arts.

Loot boxes are the most unpopular business model for games. But she also has adherents. This is stated in the report of the annual Game Developer Conference. According to him, 1 out of 10 developers is ready to monetize their title by selling loot boxes.

The Project Horseshoe research group presented a report on the ethical side of video game monetization. The researchers have prepared a set of recommendations, following which developers will be able to make money on users without tricks and deception.

According to a Facebook study, 57% of mobile players who do not pay for disabling ads in mobile games agree to see it there and on, as long as the titles remain free.

Video games will generate more and more money through the sale of additional content, according to the analytical company SuperData.

Ex-BioWare employee Manveer Heir (Manveer Heir) believes that the Electronic Arts publishing house, in pursuit of gaming profits, forgot about the desires and needs of gamers.

How to work correctly on events in free–play games, what should not be done, and what, on the contrary, should be paid attention to, – he told App2Top.ru the leading game designer of Rocket Jump Andrey Tarasenko.

Japanese gamers took the first place in the world in spending in Pokémon GO. The average player’s expenses in the Pokemon homeland for the year are $26 — 3 times higher than in the USA.

The Canadian studio Digital Extremes has published data on the chances of losing all game trophies in the free-play action-MMO Warframe.

Eric Seufert, former vice president of acquisition and user engagement at Rovio and a partner at the consulting agency Heracles Media, spoke about how the game was monetized through advertising Flip Diving.