Meta is dissatisfied with the European rules for storing user data. She warned about the possible closure of a number of services in the region if these rules are not revised. Instagram Facebook, among other things, may come under attack.

Facebook Instagram will no longer advertise Microsoft products. The corporation has frozen advertising expenses in these services.

To promote the Archero mobile hit, the Instagram toolkit was actively involved. He provided 48% of all advertising impressions of the game on iOS.

With the increase in the number of ads on the Instagram social network, user engagement rates have fallen. The analytical company Locowise came to such conclusions based on the results of its own research.

Instagram Facebook will be cheaper to promote games and mobile apps than Facebook. At the same time, the performance indicators of these two social networks are approximately equal. Nanigans, the owner of the advertising platform of the same name, came to such conclusions.

Last week it became known that Instagram plans to open its advertising platform to all advertisers. We asked market participants about what this initiative could lead to.

In the fall, the Instagram-based advertising platform will open to all advertisers. This is reported by the head of the marketing operations department of the company Jim Squires (Jim Squires) in an interview with eMarketer.

MBT, a company specializing in mobile app advertising, in an interview with us told about a new way of advertising – using Instagram.

In order to strengthen its mobile division, Facebook bought the service Spool, a startup from San Francisco. Spool has been developing free Android and iOS applications that allow you to save your favorite materials in a desktop browser for future use on a tablet or smartphone.