Yesterday Apple made a number of changes to the rules for publishing applications on the App Store (App Store Review Guidelines). One of the most significant changes concerns the mislids. Their use when promoting an application even outside the App Store can now threaten to delete the developer’s account.

Less than a quarter of all iOS games support the App Tracking Transparency (ATT) framework. It allows you to request permission from users to monitor their behavior.

Valve has added another feature to its store. Now unrelated developers and publishers can independently launch joint bundles with games on Steam. Previously, only Valve itself could create such sets.

Android developers have been notified of the imminent changes to the Google Play rules. They relate to the advertising identifier and resemble Apple‘s IDFA policy.

Cafe Bazaar is the largest mobile Android store in Iran. The other day, representatives of the platform spoke at the international digital technology exhibition in China, where they talked about their business indicators for 2020. We share the main ones.

During the meeting, Craig Federighi said that there are “unacceptably many” malware on Mac computers. This is due to the openness of their operating system — Mac users can download applications not only from the App Store.

Most of the content in the App Store is distributed for free. Phil Schiller estimates that about 84% of all applications in the store can be downloaded without payment. Speaking about the games in the App Store, he added that 75% of them are fully fritupley. In another 17%, gamers need to buy in-game items to unlock content. 6% of titles are paid. 2% work by subscription.

Tristan Kosmynka, one of the heads of the App Store, said that in 2017-2018, developers of 5 million applications applied for publication in the store. Approximately 40% of them were unable to pass moderation due to a violation of Apple‘s privacy policy. For example, in 2019, out of 4.8 million applications, slightly more than 1.7 million (36%) were refused publication.

The story with commissions launched by Epic Games continues to gain momentum. This time in the role of the “destroyer of tranquility” — Microsoft. The company announced that from August 1, the commission of the Windows Store app store will decrease from 30% to 12%. This will only affect games.

Privacy tokens do not guarantee the security of personal data of iOS users. The media found out that Apple does not always verify the authenticity of app labeling. A number of developers have already taken advantage of this loophole.

Apple has updated the guidelines for publishing apps in the App Store. Among other things, the changes affected subscription services, donations for developers and application descriptions.

This year, new rules regarding IDFA will be launched on iOS. Liftoff marketing company told how much these changes will affect Android. We have chosen the main thing from the material.

Google has slightly updated the icons in the Play Store. Thanks to the innovation, users can see whether an application is falling or growing in the charts.Now you can see an arrow under the position of the application or game in the chart.

Apple continued large-scale blocking in the Chinese App Store. Rumors about this appeared at the beginning of last December, and by the end of the month 48 thousand games had disappeared from the store at once.

Apple‘s IDFA policy hasn’t officially started working yet, but it looks like some developers decided to play it safe. iOS 14 users said that they have already encountered pop-ups requesting permission for monitoring.

A month ago, Apple obliged developers to indicate what data is collected in their applications. But only since yesterday, users have actually been able to see this marking in the App Store.

From December 8, all iOS developers will have to indicate in their application profiles exactly what data they collect about users. Otherwise, they will not be able to get permission to publish or update. In particular, developers will be required to mark the data that third-party SDKs pull up in their programs.

On September 16, the world release of the new version of iOS took place. The way it went, caused dissatisfaction among some developers. Apple didn’t give much time to prepare for the new mobile OS.

Recently, the Russian startup Just AI released a visual quest Lovecraft World. It is controlled by voice — the project is designed for smart screens, which are the successors of smart speakers. We considered this a good reason to talk a little about the specifics of the market of such games and its prospects with Anna Vyugina, one of the company’s leaders.