ByteBrew is a new analytical platform created by former mobile developers. It provides completely free access to a whole set of solutions. Among them is the ability to track retention and all in—app purchases, as well as tools for measuring attribution and conducting A/B testing.Last week, the creators of ByteBrew shared details about their platform on Reddit.

On October 20, a space western from Alawar was released on Steam. The novelty is called They Always Run. Its unique feature is a hand—drawn visual style. We talked about how it was created with the producer and lead artist of the game Stepan Komarov.

Last week CD Projekt bought the American studio The Molasses Flood. She will develop a new project based on the original IP. Details of the transaction were not disclosed.

Zombie shooter Back 4 Blood continues to dominate the Steam bestseller chart. Last week, the game was the best-selling in the store for the second time in a row. New World has also been in the top three for the past five weeks — now it is in second place.

Visualization is an important tool in the hands of a narrative designer. With its help, you can quickly convey the idea to both the user and fellow developers. How to work with this tool — says HSE lecturer, writer and game screenwriter Sergey Chekmaev.

The gaming industry in the UK is experiencing a new upswing: large companies and publishers are buying British studios, as well as opening new branches in London and across the country. This year, Square Enix, EA and Activision Blizzard were among such companies.

Google continues to modernize its commission policy on Google Play. She announced that she would reduce the commission from 30% to 15% for all applications with subscriptions — immediately from the first day of use.

Traffic exchange between mobile projects is a common story. It’s a completely different matter — “draining” the audience from a PC project to a mobile game. Today it became known how NCSOFT approached this case on the international market.

Big news for Unity developers. The authors of the engine have launched the Unity Gaming Services platform for open testing. She “gathered under one roof” old and new tools for operating games built on Unity. Unity Technologies sees the task of the new tool as simplifying the development of cross-platform multiplayer games.

TiMi Studios, the “daughter” of Tencent, announced the launch of F1, a branch for the development of AAA games with an open world. There is a version that the opening of a new studio is one of Tencent’s steps towards the development of the global metaverse. TiMi refutes these rumors.

The Mexican government has stated that organized crime now operates through popular video games. Recruiters contact children and offer to earn money in the northern states of Mexico by transmitting information about the movements of the police.

The state of California is unhappy that Activision Blizzard wants to suspend consideration of its claim of discrimination in the company. He said that the publisher is deliberately trying to inflate the scandal and uses false facts for this.Photo: NurPhoto / Getty Images

Epic increases the portfolio of published games. Today it became known that the Fortnite developer has taken on publishing future projects of two studios — from the veteran of the indie scene Spry Fox, responsible for the emergence of the merge genre, and from the newly launched Eyes Out team, organized by the designer Spec-Ops: The Line together with the guitarist Nine Inch Nails.

The value of Hong Kong-based Animoca Brands continues to grow rapidly. Back in the summer, the company was valued at $1 billion. Now, after raising $65 million from 18 investors led by Ubisoft, its total valuation has reached an astronomical $2.2 billion.

The Canadian Spin Master corporation, which deals with video games, physical toys and cartoons, also decided to open a fund for startups. She founded Spin Master Ventures for $100 million and has already announced the first deals. Among those who received the money are former developers of Candy Crush Saga.

There is a new early—stage gaming venture fund – Patron. It was founded by people from Riot Games and Andreessen Horowitz. Now the fund has $90 million at its disposal, which it will invest both in the games themselves and in related technologies.

Supersonic company, known primarily as the publisher of Join Clash 3D and Bridge Race, decided to tell about what is happening in the hyper—casual games market as part of its own online event.

Publishers rarely share insiders. The exception is always a joy. The other day, a similar exception was made by Johan Toresson, the head of the indie publishing house Raw Fury. He stated that the company receives at least 1,500 pitches a year. He noted that this is not very much. Of this number of applications, Raw Fury usually takes less than 1% to work.

The editors of the App Store, if desired, may refuse to publish the application if they consider the category “oversaturated” and the product devoid of uniqueness.