Maciej Biedrzycki, co-founder, producer and programmer of the Polish studio Thing Trunk, told about why it is so difficult to launch if you are not an AAA title and how the “Early Launch” affects sales using the example of the Book of Demons game.

How was Mushroom Wars 2 created, who came up with interfaces in Master of Orion, what does the purchase of AppLovin by the Chinese mean? We tell you in a selection of the most interesting materials of the week.

Russian studio Pixonic, known for mobile MMO War Robots, announced the sale of 100% of its shares Mail.Ru Group for $30 million.

The total revenue of the global digital games market in August amounted to $6.1 billion. This is 11% more than a year earlier. Among the drivers of sales were No Man’s Sky and Pokémon GO.

On the first day of the Moscow White Nights session – October 11 – a round table will be held on the topic “Children’s games – is there an opportunity to go to the plus?”. To the authors of the best questions App2Top.ru will award two premium tickets to the conference.

The Pokerist developer announced a complete transition to Unity Technologies technical solutions when developing new projects, as well as the transfer to Unity of those games that were previously made on the company’s own engine.

The Danish company Kiloo, known as the producer and publisher of Subway Surfers, is opening a separate division that will publish third-party projects.

Mark Brown, an indie developer and editor at Pocket Gamer, told what an adaptive soundtrack is and how exactly this technique is able to enrich the game – as part of the video cycle Game Maker’s Toolkit. With the author’s permission, we have prepared a printed version of the material and are sharing it with you.

At the end of August, a full-fledged release of the new Master of Orion, developed jointly by NGD Studios and Wargaming, took place. About how the game was being developed, App2Top.ru told Alexander Zezyulin, R&D Operations Director at Wargaming.

This summer, the Codex of Victory wargame from the Russian team Ino-Co, the authors of the Code of War and the Warlok series, was released to “Early Access” on Steam. We talked about the fate of the project with the general director of the studio Alexey Kozyrev.

As part of the Moscow session of White Nights, a Deconstruction Workshop will be held, where Russian producers and designers will “disassemble” four games in front of an audience.

The British Jagex, known by MMO RuneScape, became part of the young Zhongji Holding, owned by Shanghai Zhongji Enterprise Group, which also owns the Shandong Hongda Mining company.

HTC Vive will have its own store – Viveport. First of all, entertainment content will be distributed in it.

Despite the fact that the information noise concerning Pokémon GO has significantly decreased, and analytical companies report a drop in both the user base and the project’s revenue, it still remains one of the highest-grossing mobile applications in the world.

In the popular “three-in-a-row” Candy Crush Saga, the 2000th level appeared. This was reported by the authors of the game – studio King.

George Scotto, Director of Business Development at Crytek, told about his plans in the market, the target audience and competition with other engines in an interview with Develop. We present a brief version of the material in Russian.

On September 24, the Google Play mobile app store held its first festival dedicated to games from indie developers (Indie Games Festival) and named the three best projects of the event.

The French developer and publisher Ubisoft has announced the acquisition of one of the most popular publishers of mobile games – Ketchapp.

Yesterday, September 26, AppLovin announced the sale of a controlling stake in the private Chinese investment company Orient Hontai Capital for $1.4 billion. We talked to Russian marketing companies about the deal.