Marketing expert Eric Seufert has opened an investment fund for $10 million, Business Insider reports. The money will be used to develop mobile startups related to advertising and content creation.

B.I.O.T.A is not only a tribute to the four-color retro games on the Game Boy, but also a unique title in the genre of metroidvania. We contacted its creator, Ivan Porrini, also known as small bros, to discuss his professional path and the process of developing B.I.O.T.A.

On May 11, Apple held a presentation for its advertising partners, 9to5Mac reports. On it, the company said that the refusal of users to transfer personal data has almost no effect on conversions with Apple Search Ads.

In June, a new book about game design from the American indie developer Robert Zubek will be on sale. It is called “Elements of Game Design” and is an introductory guide. In it, the author not only explains the theory, but also offers practical exercises. We tell you more about the book and share the first chapter.

New week – new vacancies. This week they are wanted: an art director at Dankolab, a game designer at ZiMAD and a developer at Unreal Engine (Multiplayer) at Joy Way.

In November 2020, Saber Interactive, a subsidiary of Embracer Group, acquired a 100% stake in the Italian studio 34BigThings. We contacted Valerio Di Donato, CEO of 34BigThings, to discuss the implications of the takeover for a studio that has always prided itself on its freedom and “strangeness.”

By the end of April App2Top.ru Together with AppMagic, I have prepared a report on the most popular and earning mobile games in the world.

Despite the fact that the previous parts of Beholder were developed by Warm Lamp Games, the publisher Alawar attracted the German indie studio Paintbucket Games to create the third one. Co-founder of the company Jörg Friedrich (Jörg Friedrich) in the framework of Talents in Games Conference 2022 spoke about the features and problems of working on Beholder 3.

About 3 thousand applications can be removed from the App Store by next month, according to analysts from Sensor Tower. Old applications that have not been updated for several years will come under attack. To avoid their removal, developers will have to release updates within 30 days.

Barclays Bank shared statistics of transactions related to games. So, in 2021, the expenses of Britons aged 25 to 60 increased by 50-59%, and the size of the average in-game transaction was £15.

In the first quarter of 2022, the Chinese gaming industry earned more than $12 billion. The market continues to grow, and mobile games account for the bulk of revenue.

Activision Blizzard reported on the first quarter of 2022 (ended March 31). Compared to last year, this time the company’s results were much more modest. In the period from January to March, her earnings amounted to $1.77 billion.

On Friday, Bloomberg and Kotaku publications announced the interest of investment funds in the acquisition of Ubisoft. After that, the company’s shares began to grow.

Indie developers have a chance to have a hand in the famous vampire franchise. Paradox Interactive has launched an initiative to develop new games for the Unbound side project on the universe of the World of Darkness (World of Darkness).

Developers from Russia were given back the opportunity to receive payments from Steam. Yesterday, the administration of the platform sent a system message with instructions for the updated payment system.

ResearchAndMarkets.com posted a report on the development of the African gaming market after the pandemic. According to the study, in the period from 2021 to 2026, it will grow by 12% annually.

In January 2022, David Edery posted on Twitter a post reaction to the merger of Microsoft and Activision Blizzard. His position attracted the attention of Simon Carless, and then prompted further discussion about the future of the industry.

Last week, the National Press and Publication Commission (NPPA) resumed issuing gaming licenses after a nine-month freeze. However, foreign studios still have no access to the Chinese market.

Microsoft is developing a program to add advertising inside free games on Xbox, Business Insider reports. According to the sources of the publication, its release is scheduled for the third quarter of 2022.