Despite the high-profile release of Gears 5, in general, July-September was not the best way for Microsoft’s gaming division. It lost in sales in annual terms.

Why does a developer need a b2c channel on YouTube for his game and how much he can cost, – they told in the column for App2Top.ru Alternativa Games specialists.

Yesterday, October 22, GameGroove Capital fund was presented in Kiev. He will invest in gaming startups in the CIS. The total amount of investments will reach $6 million per year.

It turns out that until October 21, Tencent did not formally own the consortium that had previously acquired Supercell. Now the situation has changed.

What is the reason for the growing popularity of fake banners and videos and why they will not be banned, — marketing specialist Eric Seufert (Eric Benjamin Seufert) said in his column.

Mobile Empires & Puzzles has earned half a billion dollars in two years. Its installations for the same time amounted to 41 million. Most of them fell on Russia.

Wanted: brand manager at MY.GAMES, 2D artist at Playrix and UA manager at Nevosoft.

Mobile operators are now launching their gaming subscription services as well. The creation of such a platform was announced by the Italian provider TIM. His partner in the project is Gameloft.

SuperData has published a traditional monthly report on video game sales in numbers.

The British Commissioner for Children’s Rights has called for a ban on the sale of any items in games, with the exception of cosmetics. And also recognize loot boxes as a form of gambling and regulate them accordingly.

Last week, Sensor Tower published the top 10 most downloaded hyper-casual games in the world in September. A third of the list is published by Belarusian teams.

Two weeks ago, Asphalt 9: Legends was released on the Nintendo Switch. Its installations in the first week reached 1 million.

Evgeny Gilmanov — Head of Analytics studio Belka Games — in his column for readers App2Top.ru he tells in detail how he built the analytics department in the company.

Almost a year ago, the Satisfaction simulator became an exclusive Epic Games Store. Now the developers of Coffee Stain Studios have stated that since then they have felt great financial independence.

French publisher Anuman Interactive will change its name to Microïds. This is the name of a popular quest developer — more famous than its publisher.

An Xbox Game Pass subscription encourages interest in spending on games. This was stated by the head of ID @ Xbox Agostino Simonetta (Agostino Simonetta).

Playgendary tries its hand not only in hyper-casual development. The company announced the imminent release of the battler “with an emphasis on meta-game”.

The THQ Nordic division has opened in Tokyo. This is the second local distributor created by this publisher.

Saber Interactive Studio, partially based in Russia, has acquired a Portuguese developer. He will be engaged in two unannounced projects for PC and consoles.