All publications by tag «free-2-play»

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A mobile game is a service

As part of a special project timed to coincide with today’s Casual Connect conference, the editors of the App2Top portal interviewed David Nixon, co-founder and CEO of Gemini Hive consulting company. David told us in detail whether independent developers have a chance to succeed on their own in the mobile games market, whether applications should be distributed according to the free-2-play model in order to make money, and what is needed to create a hit.