All publications by tag «Activision Blizzard»

Industry

Activision patents technology for converting 2D objects into 3D to simplify remastering of games

Activision Blizzard wants remasters of old games to take full advantage of three-dimensional engines and at the same time preserve the spirit of the original projects. This is evidenced by the publisher’s new patent, which deals with the technology of converting 2D assets into 3D in real time. This can theoretically greatly simplify the process of creating updated versions.Diablo II: Resurrected
Analytics

The revenue of Crash Bandicoot: On the Run exceeded $ 1.2 million, and its downloads — 34 million

According to the results of the first quarter (ended March 31) Crash Bandicoot: On the Run hit the tops in downloads and revenue. To date, the King project has earned over $ 1.2 million, and the game has overcome the 20 million downloads mark faster than any other runner — including Subway Surfers. However, now the mobile “Crash” indicators have begun to decline.Revenue data
Money

Bobby Kotick will receive a $200 million prize. A number of Activision Blizzard investors did not like this

While 50 Activision Blizzard employees are out of work, its CEO will receive a huge bonus. Bobby Kotick will be paid $200 million for the fact that the company’s shares continue to grow. However, a group of investors considers such payments excessive and wants to revise the amount of remuneration for the publisher’s management.Bobby Kotick can count on such an impressive bonus thanks to a clause in his contract called “Shareholder Value Creation Incentive”.
HR

Activision Blizzard refused to implement an HR initiative aimed at inclusivity

The American Federation of Labor and the Congress of Industrial Unions (AFL-CIO) has approached Activision Blizzard with a proposal to increase inclusivity and interview at least one representative of racial minorities for each vacancy. The company called such an initiative unworkable.The essence of the AFL-CIO’s proposal is to include non-white citizens and women with relevant experience in the list of candidates for open vacancies.
Law

Activision sued Neftlix for poaching the CFO

At the end of 2018, Netflix entered into negotiations with the CFO of Activision and eventually lured the employee to himself. Now the game publisher has sued the streaming service for interfering in contractual relations. At the same time, Netflix has been seen in similar actions with top managers of other companies before.The reason for the lawsuit was the transition of Activision CFO Spencer Neumann to a similar position at Netflix.