Good afternoon, Colleagues and friends!

A brand new App Insight Report for the third quarter of 2013 from InMobi has been published. The document names the most interesting current trends in the modern mobile entertainment advertising market.

GameAnalytics, a company engaged in analytical services, has announced the beginning of cooperation with Unity Technologies. Together, they will transfer GameAnalytics technologies and tools to the Unity Asset Store, which should make the life of game developers much easier. This is reported in the official press release.

The Western European Financial Union Holding has become the official licensee of the Walt Disney Company CIS.

Many developers believe that push notifications are nothing more than just spam, and users prefer to disable them altogether. According to PlayHaven, the situation should look different.

Samuli Syvähuoko is an experienced veteran of the Finnish gaming industry, a former employee of Remedy Entertainment, as well as the founder of Fathammer and Recoil. App 2 Top met with him on the eve of the Slush conference in Helsinki to talk about his latest project – Game Brewery.

As part of the Slush conference, held recently in Helsinki, App2Top managed to talk with the executive director of Grand Cru, Markus Pasula, who spoke in detail about his view on the development of mobile games.

Every day, 5,000 new user companies join the Google Apps platform. However, the update of the Apps Marketplace for Business shows that Google does not want to stop there.

App Annie has published ratings on downloads and publisher revenue for October of this year.

The Room Two project will go on sale for iPad on December 12, 2013, as reported by App Spy. It will not be easy for developers to surpass the original logic puzzle, which not only sold 1 million copies, but also received a BAFTA statuette.

GraviTire 3D GamePlay

On November 25, the charity event “New Year for All” will start in St. Petersburg, the participants of which will be employees of the holding Western European Financial Union. 

At the International Games Summit in Montreal, sociologist Jen Whitson, a researcher from Technoculture, Arts and Games, explained the impact of analytical data on the games industry.

Companies releasing their games to the vastness of app stores cannot afford to leave such an important case to chance. They must know how to attract the attention of users to their developments. Statistics will help you imagine the scale of the market.