The history of the Playrix company began in 2002, when two brothers – one a student, the other still a schoolboy – developed their first mini-game during the last month of the summer holidays; in 2004 they already founded their own company. Playrix gained worldwide fame as developers of high-quality downloadable casual games. Now the company is actively developing in the mobile direction. Igor Bukhman, co-founder and president of Playrix products, told us about what…

Android has overtaken its competitors, winning half of the smartphone market in the UK. But, according to the company Kantar Worldpanel ComTech, now there is a fight between manufacturers of Android-based mobile devices.

According to which model is it better to distribute the application? This question has to be answered by everyone who has it. What to choose: freemium, lite+paid or only paid model? And what price should I set if it is a paid application? To choose, you need to understand how different stores differ, and what preferences their customers have.

In this issue: mobile Internet is gaining momentum in Russia, application developers prefer Facebook, an alliance with Nokia will allow Windows Phone to double its share.

According to a study by Strategy Analytics, the collaboration between Microsoft and Nokia will help the Windows Phone operating system to double its share in the smartphone market in 2012. Based on data on sales of Mango devices, analysts have made a forecast that Windows Phone will belong to 12.3%.

According to statistics provided by Localytics, developers prefer Facebook, while Twitter users are more active. Thousands of applications based on Android, iPhone, iPad, BlackBerry and Windows Phone 7 were studied from January to July 2011.

According to a Google study conducted in September-October of this year, almost every third Russian with a smartphone uses the mobile Internet daily; at the same time, everyone goes online at least once a week.

Onavo tried to identify the differences between iPhone and Android users. A 30-day study of more than 100 thousand mobile device owners was conducted.

Flurry has presented new data on the iPhone and iPad audience based on the analysis of users of top apps in the App Store.

The global mobile phone market has grown by only 12.8% over the past year. This was influenced by the decline in smartphone sales in mature markets.

Interview with Infinite Dreams, the authors of the recent super iOS hit Jelly Defense. In the App Store, the game quickly found itself on the 1st place in the Strategy and Kids subcategories in almost all countries, despite the fact that Jelly Defense is available only in English. Marek Wyszynki, one of the founders of the company, told us about his achievements, views on development, promotion and monetization.

We have already written about Android 4.0 Ice Cream Sandwich and its innovations for users. Today we want to talk about what’s new in this OS for developers. Alexander Oplesnin, a leading Android developer at Nevosoft, shared his thoughts on this matter.

China has become the second largest market for Apple; Europe is catching up with the United States in terms of downloads; the “Games” category is the most competitive in app stores.

Vasily Popov and Roman Sidorov from SilentAppsTeam told the portal about how they launched their applications in the App Store, what actions they took and what came of it (the material of the information resource “Habrahabr” was used). The story is told in the first person.

As in most countries, games are leading in terms of the number of applications and downloads in our country. But they are not as popular as, for example, in the UK.

We offer the second part of an exclusive interview with Ville HEIJARI, Vice President of Rovio Ent. Read the beginning here.

Here are some figures on the mobile application market, announced at the Casual Connect conference held in Kiev last week.

Ville HEIJARI, vice president of Rovio Ent., the company that created the super-hit Angry Birds, told us about what is important for a good game, how long it took them to develop and how the company plans to develop further.

According to the mobile advertising network InMobi, which conducted a study of the mobile market in the third quarter of 2011, the iPhone 4 remains the most common device in Europe with a share of 7.2%. This is followed by Samsung GT-i9000 (4.9%) and HTC Desire S (3.1%).