In January of this year, the publisher tunyBuild released the Punch Club game, the main channel of promotion of which was the Twitch streaming service. The title brought the creators the first million in ten days. Yesterday, April 14, tunyBuild launched a stream on the same service to promote the SpeedRunners game, which is now in early access on Steam. We decided to find out the details of the campaign and along the way find…

At an open lecture from the HSE Graduate School of Business Informatics “How to create your own game” held in March, Konstantin Sakhnov, scientific director of the educational program “Management of Internet Gaming Projects” and director of the Rocket Jump game design department, spoke about approaches to calculating the payback of gaming projects and gave specific calculation methods.

During the first month of spring, users spent about $ 110 million on the new Supercell game, including 30% fees from Apple and Google.

The main source of information about new games among American players is word of mouth: slightly less than half of gamers learn about projects this way.

About why Creative Mobile organizes its own gaming conference, and about the last of them, held last week in Tallinn, – the editorial staff who visited the event tells App2Top.ru .

Leonard Boyarsky left Blizzard for Obsidian, Tommy Palm believes that VR is still too young for free-to-play, and GREE has launched a fund to support VR companies.

Epic Games has officially announced the opening of the Berlin office. It will be headed by Paw Larsen and Sergey Galenkin. The first will be responsible for Western Europe, the second for Eastern Europe.  We talked with Sergey Galenkin about what exactly the office will do.

Russian Facebook user posted this question: “Where can I find useful information on Gamedev in Russian?”. And got a lot of useful links. We could not pass by such a selection and share the most interesting resources.

10-second advertising works better for young people, Pocket Gamer has prepared a selection of 100 games of the decade, Glu Mobile has added dresses from “Snow White and the Huntsman 2” to Kim Kardashian: Hollywood.

About the history of the development of the Fishdom: Deep Dive project, its design and metrics, – App2Top.ru Anton Andreev, project manager of Playrix, told us.

A fighting game about great scientists has been released, a mobile game based on the Battlefleet board game is being prepared for release, and eMarketer shares promising figures on the Indian mobile advertising market.

In the first quarter of 2016, Gameloft Advertising Solutions, the proprietary advertising network of the French gaming company Gameloft, concluded deals and implemented campaigns worth €2.7 million.

The company All Correct Games told App2Top.ru about his experience in localization of children’s games and applications. Including about the experience of working on such titles as Smurfs Epic Run and Rayman Adventures.

How many gamers there are in Russia, about the impact of the session length on ARPU, the deconstruction of the box office hit Contest of Champions, — this and much more in our traditional digest.

The authors of Kim Kardashian: Hollywood fired some of the employees. This is reported by the VentureBeat resource with reference to its own sources.

The Russian Federation is the leader of the esports market among European countries both in terms of money and the number of participants.

Lionhead may still release Fable Legends, Pokemon Go is about to appear on the Western market, and GungHo suddenly turned out to be the owner of the rights to the turn-based mobile strategy Super Senso, which Nexon previously owned.

From a moral point of view, cloning games is a dubious event. In some countries, plagiarists are also prosecuted by law. Nevertheless, developers around the world still continue to stamp copies of successful projects. The Chartboost resource tried to figure out what the pros and cons of cloning games are.

Rewarded videos are the most favorite advertising option among freeplay players. DeltaDNA experts told how to work most effectively with this format.