Most of the content in the App Store is distributed for free. Phil Schiller estimates that about 84% of all applications in the store can be downloaded without payment. Speaking about the games in the App Store, he added that 75% of them are fully fritupley. In another 17%, gamers need to buy in-game items to unlock content. 6% of titles are paid. 2% work by subscription.

Apple continues to make arguments why services such as xCloud should not appear in the App Store. Now she stressed that gaming streaming services are fickle, which cannot be said about video platforms like Netflix. The games in them are like separate applications, interactive and constantly changing. Despite the fact that Netflix also has interactive content. For example, the movie “Black Mirror: Bandashmyg”.

At the end of April, the launch of the Summoners War: Lost Centuria mobile battler from Com2uS took place. The South Korean company reported that in the first 10 days since the release, the game’s revenue exceeded $ 4 million.Com2uS announced this on its official website.

Litigation with Apple does not prevent Epic Games from suing other companies. She accused the manufacturer of AR-glasses Nreal of violating the trademark “UNREAL”. They say that the name of the company is too similar to the name of the Unreal Engine, and this can confuse consumers.

Today it became known about the merger of WarnerMedia and Discovery, which may also affect WB Games. There are no specifics on this issue yet, but some media outlets report that the Warners gaming division will be divided into separate studios, and not all of them will come under the wing of the new company.Mortal Kombat 11

How distributed project work is built in the MS-1 mobile development studio (Wargaming), — in his column on App2Top.ru told Vadim Gilvarg, program manager of World of Tanks Blitz.

Global brands continue to use video games to promote their products. This time, Gucci has announced a collaboration with Roblox to create its own digital metaverse. With the help of virtual space and interactive objects, users of the gaming platform will be able to get acquainted with the history of the brand.The virtual promotion started today and will last for two weeks.

Jason Schreier spoke about the situation with layoffs in the gaming industry. In his opinion, today specialists do not feel protected and can be out of work at any time — despite record revenues and sales. The journalist illustrated the problem with several vivid examples, and at the same time suggested ways to solve it.At the beginning of his article for Bloomberg, Schreyer recalls two important events of the first half of the year: the…

The online session Talents in Games: HR Conference 2021 will be held on May 25. This is the only conference focused exclusively on HR specialists of the gaming industry.

The Indian government has allowed PUBG Mobile to be re-launched in the country after nine months of banning the game. The developers announced that the start of pre-registration in a special version of the title for the Indian market will take place tomorrow, May 18.

The Spanish company Inditex, which owns the Zara and Pull&Bear brands, is considering new ways to attract an audience. Instagram Facebook and she is working on her first mobile game. Pacific Game

Indie publisher Devolver Digital is on the verge of entering the stock market. According to The Telegraph, the company intends to list on the London Stock Exchange. As a result, the publisher’s capitalization will amount to £1 billion ($1.4 billion).

Czech studio MADFINGER Games, known for the Shadowgun and Dead Trigger mobile shooters, has received investments worth €5 million ($6.08 million). The money was provided by Nuverse, the gaming division of the Chinese giant ByteDance.

The owners of PUBG have announced the purchase of a new studio. The South Korean company Krafton has signed a deal with Dreamotion — local developers of mobile games. The parties did not disclose the terms of the acquisition.

Released on Friday, May 14, Mass Effect Legendary Edition soared to the top of the Steam bestseller chart. Among other novelties in the top ten are the BIOMUTANT being prepared for release and the Endwalker add—on for FINAL FANTASY XIV, for which a pre-order has recently opened.

As stated by Roblox, this is consistent with the company’s vision of the metaverse concept. They say that Roblox users get into many virtual worlds where they can not only play or create their own projects, but also engage in other activities. For example, to hold virtual concerts.

App Annie has prepared a small report on the state of the hyper casual games market following the results of the first quarter. The fastest growing category was simulators, the number of downloads of which increased by almost 200% in annual terms.Key data for the first quarter

The PUBG developer shows the wonders of generosity. Krafton will provide a part of the shares to its employees. Moreover, this will affect not only personnel who are based in South Korea. Shares worth $89 million will be given to an international team. There were some nuances.

Yesterday, during the trial of Epic Games and Apple, expert witness Lorin Hitt shared statistics on paying players in Fortnite. It turned out that 24.2% of battle royale users made purchases in it.