Another major Western asset will soon come under the management of Tencent. The Chinese giant announced a deal with the British Sumo Group, known among other things for Forza Horizon 2 and Sackboy: A Big Adventure. The takeover will cost the holding company $1.27 billion.

Apple’s new policy and the release of iOS 14.5 have already had a big impact on the mobile market. They affected not only advertising, but also affected game design and monetization. Joel Julkunen, Vice President of game analytics at GameRefinery, spoke about these trends.State of Survival

New Week — a new Steam bestseller chart. There are almost no titles left in the top ten best-selling games from last week, except Monster Hunter Stories 2: Wings of Ruin. This game became the leader of the rating. Also among the bestsellers was the recently announced Steam Deck.

Glen Schofield, former director of Sledgehammer Games, spoke about the importance of research activities when creating Call of Duty. However, the Kotaku publication compared his work trips with vacations and considered that the head of a large studio had nothing to complain about. Many developers came to Scofield’s defense. They explained why business trips are tedious and difficult work.

In June 2021, Americans spent almost $5 billion on video games, hardware and accessories, NPD Group analysts found out. One of the most popular purchases was the Xbox Series X|S console line — it surpassed other consoles in earnings for the first time.

Epic Games continues to improve its store. The company has updated the Epic Games Store (EGS) development plan in the Trello Task Manager. Soon, player profiles, clickable tags and a few more features should appear on the platform.

The number of Free Fire downloads on Google Play has exceeded a billion. As the developers from Garena point out, no other mobile battle royale can boast of such an achievement yet.

The announcement of the Steam Deck aroused considerable interest among gaming industry experts and ordinary users. At the same time, most of the reactions were positive. The Valve console is compared to the Nintendo Switch, memes are made about it, and they also talk about whether it will be able to find its audience and become a competitive solution in the market.

Yesterday, Valve announced its portable Steam Deck console. Its cheapest version will be $50 more expensive than the new Nintendo Switch OLED. However, Gabe Newell believes that this is still a “painfully” low price tag.

Valve has announced a game console. It is portable, called Steam Deck and allows you to run PC games.

App Annie analysts told about the most popular and popular mobile games in Russia in the second quarter (April-June). Brawl Stars, released three years ago, became the leader at the box office, and the new Fidget Toys 3D was the best in downloads.

Google intends to pay developers money depending on the number of gaming sessions in the paid cloud service Stadia Pro. However, not everyone in the industry has positively received this model. Some fear that it will force studios to create stretched games and artificially increase user engagement.The discussion arose against the background of the new Google Stadia strategy.

It is now possible to buy shares of large gaming companies on the Moscow Stock Exchange. Among them are Activision Blizzard, Sony, EA and others. Trading is carried out through an exchange-traded investment fund (ETF), and the commission will be 0.9% per annum.The auction began on July 14, the official website of the Moscow Stock Exchange reports.

The Nintendo Switch with an OLED screen may become one of the few consoles that will not be sold at a loss. According to Bloomberg, the new Switch will cost $350 — $50 more expensive than the previous version. Despite the fact that its production turned out to be more expensive by only $ 10.

Analysts from GameRefinery told about the main trends of casual games this year. Developers are looking for new ways to engage users and actively add elements from other genres to projects. Among them are meta-gameplay, social functions and seasonal passes.Meta elements

Netflix goes beyond movies and TV shows. According to Bloomberg, the streaming service is launching a gaming direction. The first games on the platform may appear as early as 2022.

Resolution Games studio, which creates VR games, received $25 million from investors. The company plans to spend the collected money on creating games-services in virtual reality.

Wanted: project manager at FunCorp, business development manager at Borscht and leading narrative designer at Game Garden.

Analysts continue to talk about a decrease in the effectiveness of advertising on iOS, which is associated with the new IDFA policy. According to the Consumer Acquisition marketing agency, some developers on the Apple platform have already noticed a 15-20% decrease in revenue after the release of iOS 14.5.The main thing from the report