Not long ago, an article appeared on the HowToMarketAGame portal, which claimed that wishlists supposedly “do not get old,” meaning their value and likelihood of turning into sales do not decrease over time. The perelesoq team decided to investigate this assertion by analyzing real data from five different games: Torn Away, CyberCorp, Elixir, Selfloss, and Tavern Manager Simulator (they also included data from Furnish Master).

After the presentation of the Nintendo Switch 2, the debate about rising game prices flared up again. Many latched onto the $80 price tag of Mario Kart World, forgetting to take a broader look at the situation. Major publishers are increasingly resorting to manipulations, disregarding the changing realities of the market. Possible solutions to the problem are explored in our material.

On April 2nd, Donald Trump announced an increase in tariffs and the introduction of new duties on most of the US partners. The new wave of the trade war inevitably impacted gaming company stocks worldwide, especially in the Asian region. Our material discusses the stock market reaction, which can currently be described as cautious panic.

Today, Ubisoft, once the largest gaming company in Europe by market capitalization, finds itself at a crossroads. To better understand the causes of the crisis, we provide a detailed chronology of events from recent years. In short, a single deal with Tencent is unlikely to resolve the accumulated issues.

Which games released in the first three months of 2025 turned out to be the most successful? We have prepared an extensive analysis based on sales charts from various countries and platforms, insights from analytical companies like Newzoo, as well as official data from developers and publishers.

Today, the Xbox brand is no longer associated with a single console, and the company itself is steadily shedding its role as a traditional platform holder. This strategy may be the only winning path for Microsoft Gaming. However, in its pursuit of being present on every existing screen, there is a risk of not establishing itself on any one of them.

Last week, Sensor Tower announced the acquisition of the Video Game Insights platform to enhance its product with data on console and PC games. This raises the question: what are the consequences of consolidation in the gaming analytics sector? Today, we will take a close look at the objectives of Sensor Tower’s M&A strategy and the potential risks to the market.

Based on data from AppMagic, the App2Top editorial team prepared a report on the state of downloads and revenue in the global mobile market.

Experts from the indie studio koro.games shared with App2Top their experience of improving game performance through enhancing the audio experience.

Basing on data from AppMagic, the editorial team at App2Top prepared a report on the most downloaded and highest-grossing mobile games from last month.

Based on data from AppMagic, the App2Top editorial team prepared a report on the most downloaded and highest-grossing mobile games of the past month—My Supermarket Simulator 3D, Supermarket Master 3D, and AFK Journey.

What’s happening in the hyper-casual games market (hereafter HC games) at the moment, shared Sergey Martinkevich, Publishing Lead at Azur Games.

Based on data from AppMagic, the editorial team at App2Top compiled a report on the most downloaded and highest-grossing mobile games of the past month — Zenless Zone Zero, Offline Games, and My Talking Hank: Islands.

Based on the AppMagic database, the App2Top editorial team has prepared a report on the most downloaded and highest-grossing mobile games of the past month — Manage Supermarket Simulator, Lost Light: Weapon Skin Treat, and Dungeon & Fighter Mobile.

According to the Serbian Gaming Association (SGA), there are 3,400 registered game developers in the country by the end of 2023. This is 98% more than it was a year earlier. At that time, there were 1,700 specialists in the local industry.

Sensor Tower has published a study of the mobile games market. Among the key trends are falling downloads and cash registers.

With the support of the AppMagic service, the App2Top editorial board has prepared a report on the most downloaded and highest-grossing mobile games of the past month.

The analytical company Newzoo has published a large-scale study on the state of the PC and console games market at the beginning of 2024. We share the key points from it.

The loyalty service for mobile players Mistplay has published a study on the behavior of paying users. We tell you about the key points of the work.