Unity Ads | App2top

All publications by tag «Unity Ads»

Marketing March 31, 2020

ironSource, Unity Ads and AppLovin are responsible for 35% of the mobile games advertising market

Appsflyer has presented a report on the state of affairs in the mobile advertising market for the second half of 2019. One of the central conclusions for the industry is that the triumvirate of ironSource, Unity Ads and AppLovin has an increasingly important role in promoting games.

Conferences November 22, 2017

White Nights Moscow 2017: Unity Ads on the correct integration of advertising

Slava Taraskin’s report from Unity Ads. The speaker talked about how to properly insert rewarded videos into the game, and also talked about mechanics, metrics and tools that can be used to get maximum revenue.

Industry May 23, 2016

Next Games: advertising provided ARPDAU of $0.06

Unity Ads shared the case of the Next Games team. With the help of the rewarded video, the studio achieved an ARPDAU of $0.06.

Marketing January 26, 2016

SOOMLA: top 10 advertising grids of 2016

The Israeli SOOMLA team has published a blog list of the most popular advertising grids for the beginning of 2016. Here are 10 of them – in descending order of popularity.

Marketing September 8, 2015

Unity Ads increased the revenue of Best Fiends by 250%

Thanks to the integration of the Unity Ads advertising service into the Best Fiends game, Finnish developers from the studio Seriously were able to bring revenues from the project to the total mark of $ 11 million.

Marketing March 4, 2015

Crossy Road earned $3 million on advertising

At the end of January, we wrote that a simple Crossy Road game from Hipster Whale studio earned $1 million on video advertising. Yesterday, within the framework of the GDC, it became known that this figure for February increased by another $ 2 million.