All publications by tag «Hooded Horse»

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Developers and Publishers – New IPs: Why Studio Brands and Their Reputation Are Becoming More Valuable Than Individual Franchises

Most companies have traditionally considered the brands they’ve created or acquired in the past to be their most valuable assets. However, nowadays, what’s more important may be what they are capable of achieving in the future. The release of Gears of War: E-Day is an excellent opportunity to discuss how individual studios are transforming into independent and far more valuable IPs.
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The State of Turn-Based Strategy Games: Analysis of the Niche and Key Metrics in the Context of the Success of HoMM: Olden Era

The early access release of Olden Era exceeded the boldest expectations of both the Unfrozen studio and the publisher Hooded Horse. Today, we will not only examine the main metrics of the new “Heroes” in the context of other releases but also delve into historical sales data of the series and analyze the state of the turn-based strategy niche.
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A Publisher with a Human Face: How Hooded Horse’s Business is Structured and Why the Cost Recovery Model is Harmful for Indie Games

The success of 9 Kings has only solidified Hooded Horse’s status as one of the leading indie publishers on the market. It’s the perfect time to discuss in detail the reasons behind the company’s success, explore how it selects projects, how much it spends on game marketing, and why it considers the model of full reimbursement of publishing expenses to be harmful and outdated.