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All publications by tag «Glispa»

Marketing September 12, 2017

Glispa has bought a startup to create interactive advertising

The German advertising agency Glispa has acquired the Israeli company JustAd, specializing in the creation of playable advertising for mobile platforms and the web.

Industry March 24, 2016

Glispa bought the Russian mediator MoneyTap

The German advertising company Glispa announced the acquisition of the Russian mediation platform MoneyTap. The startup is being relaunched under a new name — Ampiri, and the office will move from Russia to Berlin. According to the CEO of the former MoneyTap, the project will remain “fairly autonomous.”

Marketing December 16, 2015

glispa has announced a widget platform for mobile publishers

Mobile marketing company glispa will launch Audience Platform. The new platform will simplify the management of mobile advertising campaigns.

Marketing May 18, 2015

glispa: a good tutorial will not ensure good sales

By focusing their efforts on polishing the tutorial, developers are doing the wrong thing, according to glispa’s marketers. In their opinion, learning is not at all a key factor of engagement.

Marketing March 16, 2015

glispa raised $77 million with the help of the owners of the fashion portal

Mobile marketing company glispa received $77 million of investment from the English holding company Market Tech Holdings, which owns real estate in London and a fashion website Market.com .

Other August 1, 2013

White Nights 2013: attracting players – how, where and how much?

A round table dedicated to attracting players was held at the White Nights: Mobile Games Conference. It was attended by Inmobi, Glispa, Playhaven, Chartboost and Trademob.