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All publications by tag «feature»

Platforms June 18, 2019

A selection of games from the White Nights conference has appeared on Google Play

Google has launched an original feature collection in the Russian Play Store. It hosts the games of the participants of the White Nights business conference.

Industry June 9, 2018

“We managed to achieve the support of the App Store and MTS”: Nekki about the launch of the 11×11 New Season

On June 7, the world release of the new game Nekki — football manager 11×11 New Season took place. The high-profile launch of the project in Russia took place a little earlier. About the new game, the unique three-way cooperation with Apple and MTS, as well as its first results App2Top.ru asked Nikita Korzhavin, Business Development Director of Nekki.

Industry May 24, 2018

A feature in Google Play can increase game downloads by 200%

The Sensor Tower mobile analytics platform has studied the impact of features on downloads from the Google Play app store in the USA. According to the company, getting the game into the New + Updated store section for a week increased the number of downloads by 194%.

Platforms April 23, 2018

Feature in iOS 11 increases downloads by 800%

Sensor Tower analysts have calculated how much the feature in the App Store updated last fall began to affect app downloads. According to their estimates, in the American App Store, the weekly increase in installations of the promoted application can be 800%.

Marketing November 22, 2016

App Annie now allows you to track the history of app features in the App Store and Google Play

The App Annie analytical service has a new free toolkit that allows you to track how often and where exactly a game or application was promoted in the Apple and Google mobile markets.