AppQuantum | App2top

All publications by tag «AppQuantum»

“How We Almost Shut Down, Then Went with a Publisher and Got a Hit: A Column by Rockbite Games”

The founders of Rockbite Games, Avetis Zakharyan and Gevorg Kopalyan, shared their success story with App2Top.

Results for 2023 December 8, 2023

“The process of obtaining investments has become more complicated. Companies have stopped “fanatically” distributing money,” — Victoria Belyaeva from AppQuantum on the results of 2023

We continue to summarize the results of 2023 together with the game teams. Next up is an interview with Victoria Belyaeva, Head of Business Development and PR at AppQuantum.

Investments and transactions April 28, 2023

Give me money! How to ask for investment in game development — tips from AppQuantum

Victoria Belyaeva, who is responsible for business development and PR at AppQuantum, has prepared a guide on how to properly approach the issue of making an investment pitch.

Industry December 23, 2022

“Chinese developers are confidently entering the market of small casual games,” Victoria Belyaeva from AppQuantum about the main thing for 2022

We summed up the results of the year together with Victoria Belyaeva, head of the Business development and PR department of AppQuantum. She spoke about the success of the publisher, the growth of the quality of Chinese idlers and the hybridization of genres.

Industry October 24, 2022

AppQuantum takes employees out of Russia and is going to open offices in Armenia and Kazakhstan

The publisher of mobile games AppQuantum has announced its complete withdrawal from Russia. In this regard, he expanded the relocation program for those employees who have not yet left the country.

Investments and transactions October 21, 2022

AppQuantum has announced that it is ready to invest a million dollars in mobile game developers

The investment boom does not plan to end. Publisher AppQuantum has launched a business program for game developers. Participants can expect to receive investments of up to a million dollars.

Blogs October 20, 2022

6 key mistakes during the soft launch of a mobile game. AppQuantum Experience

Sergey Ryabtsev and Alina Zlotnik, producers of AppQuantum, told about the nuances of the softlonch of mobile games and common mistakes, using the example of Love & Flowers.

Contests June 20, 2022

AppQuantum announced a competition for mobile game developers with a prize fund of $ 2.5 million

The publisher of mobile games AppQuantum with the support of WN Media Group has launched a game contest. The focus is on casual projects. The winners will receive up to a million dollars for marketing.

Blogs April 29, 2022

How do I make in-game events? Case study on working with events on the example of Gold & Goblins

Elena Bugakova and Elizaveta Khilkovskaya, producers of AppQuantum, told about the pitfalls of holding events in mobile games in their column.

Numbers March 17, 2022

Cumulative downloads of AppQuantum games have reached the 100 million mark.

The games of the publisher AppQuantum have been downloaded more than 100 million times. It took the company 4 years to achieve this indicator (it was founded at the end of 2017). However, the company collected the last 8 million downloads in just a month.

Investments and transactions February 1, 2022

Playrix has become an investor and strategic partner of AppQuantum

It became known about the deal between Playrix and AppQuantum. According to its terms, the authors of Homescapes become investors of the mobile publisher.

Industry December 6, 2021

Results of 2021: Victoria Belyaeva from AppQuantum about the main thing for the year

We continue to sum up the results of 2021 together with top managers and experts of the gaming industry (and related ones). Next up is an interview with Victoria Belyaeva, head of the AppQuantum Business Development department.

Marketing August 17, 2021

AppQuantum: How to build predictive analytics

What is the importance of predictive analytics and how you can work with it — in your column on App2Top.ru Fedor Loktionov, an analyst at AppQuantum, told us.

Marketing January 4, 2021

How to conduct A/B tests in mobile applications: Part I

In details about the work on A/B tests, they tellIlya Tumenko, Publishing Director at AppQuantum, and Oleg Semenov, Marketing Lead at Appbooster.

Marketing December 21, 2020

How advertising monetization works in games — Part II

AppQuantum advertising monetization managers have prepared a continuation of the analysis of how mobile advertising works today. In the second material, they covered in detail the issues of setting up advertising mediation.

Results for 2020 December 9, 2020

2020 results: Maxim Babichev from AppQuantum on the main thing for the year

We continue to summarize the results of 2020 together with top managers and experts of the gaming industry (and related ones). Next up is an interview with Maxim Babichev, Head of Publishing at AppQuantum.

Marketing October 29, 2020

How does advertising monetization work? — Part I

AppQuantum advertising monetization managers have prepared a detailed analysis of how mobile advertising works today — from highlighting general principles to immersion in “waterfalls” and bidding.

Publishing July 15, 2020

AppQuantum publisher accused of cloning mobile games by Russian developers (updated)

On July 14, an open Telegram chat for GameBiz game developers began discussing the AppQuantum company. She was accused of cloning projects that she previously wanted to publish.

Marketing April 9, 2020

Mislid in mobile game advertising: how it happens and why it is used

When promoting mobile games, they are now increasingly resorting to mislids. We are talking about videos whose content does not match the content of the game. For example, the video shows a shooter, and the game itself is a strategy. Why this format of advertising has become popular with game publishers — we figured out together with market experts.