VKontakte will allow users to finance projects using crowdfunding. To do this, VK launched the “Goals” service. It is available to the administrator of any community on the social network.
To access the “Goals”, you need to download the application from the Vkontakte store.
The functionality of “Goals” resembles the capabilities of other crowdfunding platforms. But unlike Kickstarter and similar services, campaign organizers on the VKontakte platform cannot set the reward levels of backers depending on the amount transferred.
Users can help the donat with a transfer from a mobile phone, bank card or electronic wallet in the Yandex system.Money.” Transfers from legal entities are accepted through the CloudPayments payment system.
Representatives of the social network promise that the money will be credited immediately and the organizers will not have to wait for the end of the campaign period. The rate of receipt of funds to the account depends only on the payment systems.
In January of this year, VKontakte launched the Prometheus program to support content creators. As part of the program, the accounts of authors of unique content are marked with a flame icon. According to representatives of VK, artificial intelligence is engaged in the search for talents in the social network.
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