The Japanese card hit recently turned one year old. Despite his young age, he managed, in fact, to reshape the global mobile games market, remaining a mystery game for most.
The difficult-to-understand, nondescript-looking project managed not only to gather an audience of 10 million people, but also, according to DeNA data (they are also easily checked by App Annie), to last 253 days in first place in the American box office top Google Play.
Moreover, he was on it continuously for 199 days (from April 22 to November 7, 2012). This is an absolute record. On iOS, the game was also marked. The 202-day project was in the top ten American box office projects of the App Store.
And even a year later, Rage of Bahamut continues to show excellent results. In the box office top of Google Play US, the game on March 24 was on the 4th position and on the 21st place in the iPhone US App Store.
In total, the card buttler from DeNA was in the top three in 25 countries, including the UK, Australia, Canada and France.
Details of the figures can be found in the Rage of Bahamut infographic, which DeNA published in honor of the game’s birthday.
The success of the project demonstrates how successful Japanese games can be in the West.
Against the background of DeNA’s success, it’s funny to watch how its main competitor, GREE, spends huge sums on buying Western teams in the hope of getting similar results, the editor notes PocketGamer.biz Keith Andrew.
Meanwhile, Blizzard is following in the footsteps of the Japanese, who recently announced a collectible card game for PC, Mac and iPad.