The event is positioned as a platform where both mobile advertising and marketing specialists, owners of technology startups, as well as investors interested in the mobile application market will be able to meet and exchange experiences.
In addition to representatives of AppsFlyer itself, speakers from Google, Pollen VC, AdQuantum, Made on Earth Games, Ducky and other companies will speak at the event. In total, about 10 sessions with a duration of ten to thirty minutes are planned. The most curious, it seems to us, are the following:
- report by Mariusz Gąsiewski from Google on the state of the mobile games market for 2022;
- discussion by Konstantin Konstantinov from AdQuantum and Elena Kupriyanova from Ornament Health of the situation with creatives and their analytics against the background of changes in privacy rules;
- the story of Yuri Krasilnikov from Made on Earth Games about how to launch new game studios and develop during a crisis.
Participation in the event is free of charge. It will take place near the coast of Limassol, in the Carob Mill complex at Vasilissis Street, 3042. You can reserve a seat at this link.
The abbreviation MAMA stands for Mobile Attribution & Marketing Analytics. Events under this brand have been held since 2015. According to AppsFlyer in one of its press releases, the conference is famous for its “great cocktails“.