Another company, following Apple and Google, reduces the commission for developers with a small income. Amazon has announced that from the fourth quarter of 2021, the commission in its Appstore will be reduced to 20%. Developers will also be able to receive 10% cashback.
Photo: Amazon
Amazon’s program is called the Appstore Small Business Accelerator Program, and it is very similar to Apple’s program.
The company is going to reduce the commission only for those developers whose income for the previous calendar year did not exceed a million dollars. As soon as the developer starts earning more, the commission will return to 30%.
But there is a difference. Since Amazon reduces the commission to 20%, and not to 15% (as Apple and Google did), it decided to sweeten the pill for developers a little and offered them a small bonus.
All developers with an income of no more than a million dollars will be able to receive a kind of cashback — 10% of revenue in the form of coupons for AWS services. These include databases, cloud storage and various analytical services.
“We believe that thanks to these investments in the Amazon Appstore, there will be more innovative applications for our customers,” Palanidaran Chidambaram, the head of the store, said in an official blog.
Earlier, Microsoft, in addition to Apple and Google, made a similar initiative. The company announced that from August 1 it will reduce the commission from 30% to 12% for all game developers in the Windows Store.