A few years ago, the indie apocalypse almost turned Steam into a “garbage dump”. Valve managed to defeat the invasion of low-quality games, while continuing to let everyone into its store. However, due to the new Steam algorithms, small titles actually have no place left on the site. Marketing consultant Chris Zukowski told about this problem in his material for the website How To Market A Game.

The PUBG developer entered the stock exchange, but immediately after that his shares sank in price. Within an hour, Krafton’s capitalization dropped by 20%. Investors regarded it as a one-game company.

Hideo Kojima is sure that CDs will disappear soon. He believes that in the future, games, movies, music and books will completely switch to digital format. That’s just according to the game designer, it carries certain risks. For example, due to unforeseen circumstances, gamers may one day lose access to digital collections.

NFT and video games are increasingly attracting the attention of luxury brands. Companies like Louis Vuitton and Burberry produce small mobile titles, create virtual characters and sell digital clothing. The Business Insider edition told about the latest developments in this market.Burberry

Bethesda may be planning to release a number of remasters and remakes of its games. To do this, the company has opened a separate studio, according to one of the insiders. This would be a logical step for Bethesda, given the large number of classic IP at its disposal. However, this rumor should still be treated with caution.

At the end of July, the western release of The Great Ace Attorney Chronicles, a spin—off of The Ace Attorney detective game series, took place. In honor of this, director and screenwriter Shu Takumi told how he came up with the concept of the franchise and how the court in his game differs from the real one.

Tens of thousands of games are available on Steam today. Thanks to the new free tool, you can now view all the engines and technologies that developers used to create projects for this site.The project was developed by Lars Doucet, co-founder of the Level Up Labs studio, together with the SteamDB website.

Last week, the Steam bestseller chart was topped by the zombie shooter Back 4 Blood. The previous leader of New World is still in the ranking, but now pre-orders of two of his publications have dropped to the seventh and eighth lines.

Last summer, the “Games to Be” demo festival was held on Steam for the first time. Since then, Valve has held three more such events. In its blog, the company told how they affected the number of vishlist and game sales.

A gaming fund with Russian roots, The Games Fund, attracted two large investors. Gaming majors Scopely and Com2uS have jointly invested $17 million in the fund. This will allow The Games Fund to reach the goal of $50 million this fall.

Wanted: motion designer at Friday’s Games and project manager at WN Media Group.

Alexander Agapitov gave an interview to Medusa about the scandal with the reduction of 150 people. The founder of Xsolla told how the employee performance assessment system works, and what he thinks about criticism of himself. He also explained why he does not consider the incident to be dismissals and is not afraid of inspections against the company.How does the employee evaluation system work?

The second quarter of 2021 was the most profitable in the history of Zynga. During this time, the company earned $720 million. This result was achieved thanks to the purchased studios and flagship games like Toon Blast and Toy Blast.

Rollic Games has announced a new achievement. The total number of downloads of all games in the portfolio of the hyper-casual publisher exceeded 1 billion. Some of the titles of the Turkish company have also passed the 100 million downloads mark.In total, there are 15 mobile titles in the Rollic Games portfolio.

French publisher Focus Home Interactive has announced a new takeover. He was joined by Dotemu, which was one of the developers and publishers of Streets of Rage 4. The size of the deal is €53.5 million.

Zynga has announced a major new deal. The company bought the Chinese studio StarLark, which was previously owned by Betta Games. Now the publisher also has the rights to the mobile hit Golf Rival. The deal cost Zynga $525 million.Of this amount, $315 million will be paid in cash, and the remaining $210 million in Zynga shares.

Which Russian-speaking gaming companies have the best HR teams will become known this September as a result of the Game Dev HR Awards, which is held by the job search service and the Talents In Games recruiting agency.

Fullbright is a small indie studio, mainly known for the title Gone Home. Despite initial successes, the team literally collapsed during the development of a new project. Because of the actions of the co-founder, almost all women have left it over the past couple of years. There are less than 10 people left in the studio.Open Roads

The Chinese authorities should stop providing tax incentives to gaming companies, according to one of the local state media. The newspaper explains this by saying that Tencent and other major players have successfully entered the global market and no longer need state support.On August 5, the relevant material was published on the website of the Securities Times newspaper.