UTM analytics tools have appeared on Steam to track visits and additions to vishlists
Important news for developers and publishers on Steam. Now the UTM analytics menu has appeared in the Valve store, with which you can track advertising campaigns on the game page. Tags will allow you not only to find out the sources of traffic, but also to track the number of purchases and additions to vishlists.The new service is currently in open beta testing mode and is available on all accounts with permission to view marketing…