Tapjoy has classified users of shareware games by how much they spend in the game. And also by behavior. The company systematized the data obtained using infographics.

From August 2012 to August 2013, the number of monthly active users of games in China increased almost fivefold, according to the Chinese analytical service Umeng and the company ChinaJoy.

According to a study by the consulting company GfK, Apple has seriously overtaken its competitors in terms of user loyalty to the brand. Approximately 84% of iPhone owners said they would purchase an Apple smartphone again.

Two companies – WapStart in Russia and MediaVest in the USA – conducted research on user activity in relation to mobile advertising during the day.

The developers are doing everything to get their app downloaded. And what is important to users during the game? According to AT&T Mobile, more and more users are noting the importance of touch control of the application. This criterion is important for 43% of smartphone users.